{"id":12526,"date":"2023-07-18T12:00:37","date_gmt":"2023-07-18T03:00:37","guid":{"rendered":"https:\/\/gmotech.jp\/semlabo\/?p=12526"},"modified":"2023-07-14T17:51:09","modified_gmt":"2023-07-14T08:51:09","slug":"marketing-quotes","status":"publish","type":"post","link":"https:\/\/gmotech.jp\/semlabo\/webmarketing\/blog\/marketing-quotes\/","title":{"rendered":"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u540d\u8a00\u96c6\uff01\u30c9\u30e9\u30c3\u30ab\u30fc\u3084\u30b8\u30e7\u30d6\u30ba\u304b\u3089\u5b66\u3076\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6975\u610f\u3068\u306f"},"content":{"rendered":"<section>\n<h2>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8003\u3048\u65b9<\/h2>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u3001\u300c<em>\u5546\u54c1\u3092\u58f2\u308b\u305f\u3081\u306e\u4ed5\u7d44\u307f\u3065\u304f\u308a\u306e\u3053\u3068<\/em>\u300d\u3067\u3059\u3002\u73fe\u4ee3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7b2c\u4e00\u4eba\u8005\u3067\u3042\u308b\u30d5\u30a3\u30ea\u30c3\u30d7\u30fb\u30b3\u30c8\u30e9\u30fc\u306f\u3001\u300e<span class=\"font01\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u4fa1\u5024\u3092\u63d0\u4f9b\u3059\u308c\u3070\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u305b\u308b\u304b\u3092\u63a2\u308a\u3001\u305d\u306e\u4fa1\u5024\u3092\u751f\u307f\u3060\u3057\u3001\u9867\u5ba2\u306b\u3068\u3069\u3051\u3001\u305d\u3053\u304b\u3089\u5229\u76ca\u3092\u4e0a\u3052\u308b\u3053\u3068<\/span>\u300f\u3068\u8a55\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u7ae0\u3067\u306f\u3001\u96c6\u7d04\u3055\u308c\u308b3\u3064\u306e\u8003\u3048\u65b9\u3092\u6df1\u6398\u308a\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<section>\n<h3>\u8ab0\u306b\u58f2\u308b\u306e\u304b<\/h3>\n<p>\u300c\u8ab0\u306b\u58f2\u308b\u304b\u300d\u304c\u660e\u78ba\u3067\u306a\u3051\u308c\u3070\u3001\u305d\u306e\u5f8c\u306e\u3055\u307e\u3056\u307e\u306a\u5224\u65ad\u304c\u30d6\u30ec\u3066\u3057\u307e\u3046\u305f\u3081\u3001<em>\u307e\u305a\u306f\u9867\u5ba2\u50cf\u3092\u8a73\u7d30\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u975e\u5e38\u306b\u91cd\u8981<\/em>\u3067\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u50cf\u306f\u5e02\u5834\u3092\u7d30\u5206\u5316\u3057\u3001\u305d\u306e\u69cb\u9020\u3092\u5206\u6790\u30fb\u628a\u63e1\u3059\u308b\u300c<span class=\"font01\">\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/span>\u300d\u3068\u3001\u81ea\u793e\u304c\u3069\u306e\u5e02\u5834\u3092\u9078\u3076\u304b\u8003\u3048\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u300c<span class=\"font01\">\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span>\u300d\u3068\u3044\u3046\u884c\u70ba\u306b\u3088\u3063\u3066\u6c7a\u5b9a\u3057\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306e\u5f8c\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u9806\u756a\u3067\u3001\u591a\u304f\u306e\u5e02\u5834\u304b\u3089\u81ea\u793e\u5546\u54c1\u3092\u3069\u3053\u306b\u5bfe\u3057\u3066\u58f2\u308b\u3079\u304d\u306a\u306e\u304b\u3092\u691c\u8a0e\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>\u3069\u3093\u306a\u4fa1\u5024\u3092\u58f2\u308b\u306e\u304b<\/h3>\n<p>\u300c\u8ab0\u306b\u58f2\u308b\u304b\u300d\u304c\u6c7a\u307e\u308c\u3070\u3001\u6b21\u306b\u300c<em>\u3069\u3093\u306a\u4fa1\u5024\u3092\u58f2\u308b\u304b<\/em>\u300d\u3092\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u3053\u3053\u3067\u306f\u3001\u4ee5\u4e0b\u306e2\u3064\u3092\u30c6\u30fc\u30de\u306b\u5546\u54c1\u4fa1\u5024\u3092\u691c\u8a0e\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\uff1a\u5546\u54c1\u305d\u306e\u3082\u306e\u306e\u4fa1\u5024<\/li>\n<li>\u5dee\u5225\u5316\uff1a\u4ed6\u793e\u306e\u7af6\u5408\u5546\u54c1\u306b\u5bfe\u3057\u3066\u3001\u81ea\u793e\u5546\u54c1\u306e\u512a\u308c\u3066\u3044\u308b\u70b9\u3092\u8003\u3048\u308b\u3053\u3068<\/li>\n<\/ul>\n<p>\u3082\u3057\u512a\u4f4d\u6027\u304c\u3044\u304f\u3064\u304b\u3042\u308b\u5834\u5408\u306f\u3001\u8a2d\u5b9a\u3057\u305f\u9867\u5ba2\u50cf\u3092\u57fa\u6e96\u3068\u3057\u3066\u300c<span class=\"font01\">\u3069\u306e\u512a\u4f4d\u6027\u304c\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5408\u81f4\u3057\u3066\u3044\u308b\u304b<\/span>\u300d\u3092\u8003\u616e\u3057\u3001\u7279\u306b\u305d\u306e\u70b9\u3092\u5f37\u8abf\u3059\u3079\u304d\u3067\u3059\u3002 \u4ed6\u793e\u306e\u7af6\u5408\u5546\u54c1\u3068\u512a\u4f4d\u6027\u304c\u4e26\u3093\u3067\u3057\u307e\u3046\u3068\u3001\u81ea\u793e\u5546\u54c1\u304c\u57cb\u3082\u308c\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001<span class=\"font01\">\u4f55\u304b\u4e00\u3064\u3067\u3082\u512a\u4f4d\u306b\u7acb\u3066\u308b\u70b9\u3092\u898b\u3064\u3051\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<\/section>\n<section>\n<h3>\u3069\u306e\u3088\u3046\u306b\u58f2\u308b\u306e\u304b<\/h3>\n<p>\u300c\u8ab0\u306b\u58f2\u308b\u304b\u300d\u300c\u3069\u3093\u306a\u4fa1\u5024\u3092\u58f2\u308b\u304b\u300d\u3092\u6c7a\u3081\u305f\u5f8c\u306f\u3001\u305d\u308c\u3092\u300c\u3069\u306e\u3088\u3046\u306b\u58f2\u308b\u304b\u300d\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306f\u3001\u300c4P\u300d\u3068\u547c\u3070\u308c\u308bP\u3092\u982d\u6587\u5b57\u3068\u3057\u305f4\u3064\u306e\u8981\u7d20\u3067\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>Product\uff08\u30d7\u30ed\u30c0\u30af\u30c8\uff09\uff1a\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5177\u4f53\u7684\u5185\u5bb9<\/li>\n<li>Price\uff08\u30d7\u30e9\u30a4\u30b9\uff09\uff1a\u4fa1\u683c\u30fb\u6599\u91d1\u4f53\u7cfb<\/li>\n<li>Promotion\uff08\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\uff09\uff1a\u5ba3\u4f1d\u65b9\u6cd5<\/li>\n<li>Placement\uff08\u30d7\u30ec\u30a4\u30b9\u30e1\u30f3\u30c8\uff09 \uff1a\u8ca9\u8def<\/li>\n<\/ul>\n<p>\u305f\u3060\u3057\u30014P\u306e\u8981\u7d20\u3092\u5225\u3005\u306b\u8003\u3048\u3066\u3057\u307e\u3063\u3066\u306f\u6574\u5408\u6027\u304c\u3068\u308c\u307e\u305b\u3093\u3002<span class=\"font01\">\u81ea\u793e\u5546\u54c1\u306f\u3001\u306a\u306b\u304c\u5f37\u307f\u3067\u3069\u3053\u306b\u8ab2\u984c\u304c\u3042\u308b\u306e\u304b\u3092\u5206\u6790\u3057\u3001\u6226\u7565\u3092\u7acb\u3066\u3066\u3044\u304f\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/span><\/p>\n<\/section>\n<\/section>\n<section>\n<h2>\u3010\u8003\u3048\u65b9\u5225\u3011\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6210\u529f\u8005\u306e\u540d\u8a00<\/h2>\n<p>\u3053\u306e\u7ae0\u3067\u306f\u3001\u524d\u306e\u7ae0\u3067\u89e3\u8aac\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8003\u3048\u65b9\u3092\u3001\u300c\u5e02\u5834\u8abf\u67fb\u300d\u300c\u5546\u54c1\u306e\u4f01\u753b\u30fb\u958b\u767a\u300d\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u300d\u306e\u5b9f\u4f8b\u306b\u5f53\u3066\u306f\u3081\u3066\u3001\u305d\u308c\u305e\u308c\u306b\u898b\u5408\u3063\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6210\u529f\u8005\u306e\u540d\u8a00\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<section>\n<h3>\u3010\u8ab0\u306b\u58f2\u308b\u306e\u304b\u3011\u5e02\u5834\u8abf\u67fb\u306b\u95a2\u3059\u308b\u540d\u8a00<\/h3>\n<p>\u4ee5\u4e0b\u3067\u306f\u3001\u5e02\u5834\u8abf\u67fb\u306b\u95a2\u3059\u308b\u540d\u8a00\u3092\u3044\u304f\u3064\u304b\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<section>\n<h4>\u300e\u5927\u8846\u306f\u6279\u8a55\u5bb6\u3067\u3042\u308b\u300f\u672c\u7530\u5b97\u4e00\u90ce<\/h4>\n<p>\u672c\u7530\u5b97\u4e00\u90ce\u306f\u3001\u5e02\u5834\u8abf\u67fb\u306e\u52b9\u679c\u3092\u8a8d\u3081\u3064\u3064\u3082\u3001\u5358\u306b\u5927\u8846\u306b\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u306e\u307f\u3092\u5b9f\u73fe\u3059\u308b\u5371\u967a\u6027\u3092\u3053\u306e\u3088\u3046\u306b\u8aac\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u4f01\u696d\u5bb6\u3092\u72ec\u5275\u7684\u306a\u767a\u60f3\u306e\u6301\u3061\u4e3b\u3067\u3042\u308b\u4f5c\u5bb6\u3068\u3059\u308b\u306a\u3089\u3001\u5927\u8846\u306f\u5275\u610f\u306a\u3069\u3092\u3082\u305f\u306a\u3044\u6279\u8a55\u5bb6\u3067\u3042\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002\u5927\u8846\u304c\u4e16\u306b\u51fa\u3059\u610f\u898b\u306f\u3001\u3042\u304f\u307e\u3067\u3082\u76ee\u306b\u898b\u3048\u3066\u3044\u305f\u308a\u81ea\u899a\u3067\u304d\u3066\u3044\u305f\u308a\u3059\u308b\u3053\u3068\u306b\u5bfe\u3059\u308b\u6279\u8a55\u3067\u3042\u308b\u305f\u3081\u3001\u4f5c\u5bb6\u3067\u3042\u308b\u4f01\u696d\u5bb6\u304c\u3001\u81ea\u5206\u3067\u30a2\u30a4\u30c7\u30a2\u3092\u8003\u3048\u305a\u306b\u5927\u8846\u306b\u5275\u610f\u3092\u6c42\u3081\u3066\u3057\u307e\u3046\u3068\u3001\u4f5c\u5bb6\u3067\u306f\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3046\u306e\u3067\u3059\u3002<\/p>\n<\/section>\n<section>\n<h4>\u300e\u8003\u3048\u306a\u3055\u3044\u3002\u8abf\u67fb\u3057\u3001\u63a2\u7a76\u3057\u3001\u554f\u3044\u304b\u3051\u3001\u719f\u8003\u3059\u308b\u306e\u3067\u3059\u300f\u30a6\u30a9\u30eb\u30c8\u30fb\u30c7\u30a3\u30ba\u30cb\u30fc<\/h4>\n<p>\u4e00\u3064\u306e\u3053\u3068\u306b\u5bfe\u3057\u3066\u3001\u3088\u308a\u591a\u304f\u306e\u5148\u3092\u8003\u3048\u3066\u3088\u308a\u591a\u304f\u3092\u5b66\u3076\u3053\u3068\u3067\u3001\u305d\u308c\u304c\u3044\u3064\u304b\u306b\u5927\u304d\u306a\u6210\u9577\u306b\u3064\u306a\u304c\u308b\u3053\u3068\u3092\u30a6\u30a9\u30eb\u30c8\u30fb\u30c7\u30a3\u30ba\u30cb\u30fc\u306f\u8aac\u304d\u307e\u3057\u305f\u3002\u5e02\u5834\u8abf\u67fb\u3067\u306f\u300c\u8ab0\u306b\u58f2\u308b\u306e\u304b\u300d\u3092\u8003\u3048\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u304c\u3001\u305d\u306e\u4e0b\u5730\u3068\u306a\u308b\u5e02\u5834\u306a\u3069\u306e\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u3066\u8abf\u67fb\u3084\u63a2\u7a76\u3092\u3057\u7d9a\u3051\u308b\u3053\u3068\u304c\u306a\u306b\u3088\u308a\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u540d\u8a00\u306f\u3001\u5b9f\u969b\u306b\u30a6\u30a9\u30eb\u30c8\u30fb\u30c7\u30a3\u30ba\u30cb\u30fc\u304c\u5e38\u306b\u719f\u8003\u3057\u7d9a\u3051\u3001\u3088\u3044\u3082\u306e\u3092\u4f5c\u308d\u3046\u3068\u7a81\u304d\u8a70\u3081\u7d9a\u3051\u3066\u751f\u307e\u308c\u305f\u30c7\u30a3\u30ba\u30cb\u30fc\u3068\u3044\u3046\u4e0a\u8cea\u306a\u4e0b\u5730\u304c\u3042\u3063\u305f\u304b\u3089\u3053\u305d\u3001\u4eca\u3082\u306a\u304a\u5927\u8846\u306b\u611b\u3055\u308c\u7d9a\u3051\u3066\u3044\u308b\u3053\u3068\u3092\u8a3c\u660e\u3059\u308b\u8a00\u8449\u3067\u3042\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<\/section>\n<section>\n<h3>\u3010\u3069\u3093\u306a\u4fa1\u5024\u3092\u58f2\u308b\u306e\u304b\u3011\u5546\u54c1\u306e\u4f01\u753b\u30fb\u958b\u767a\u306b\u95a2\u3059\u308b\u540d\u8a00<\/h3>\n<p>\u4ee5\u4e0b\u3067\u306f\u3001\u5546\u54c1\u306e\u4f01\u753b\u30fb\u958b\u767a\u306b\u95a2\u3059\u308b\u540d\u8a00\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<section>\n<h4>\u300e\u79c1\u306f\u30a4\u30c1\u30b4\u30af\u30ea\u30fc\u30e0\u304c\u5927\u597d\u7269\u3060\u304c\u3001\u9b5a\u306f\u3069\u3046\u3044\u304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