{"id":3878,"date":"2021-08-18T20:02:08","date_gmt":"2021-08-18T11:02:08","guid":{"rendered":"https:\/\/gmotech.jp\/semlabo\/?p=3878"},"modified":"2026-07-06T11:34:33","modified_gmt":"2026-07-06T02:34:33","slug":"about-plp","status":"publish","type":"post","link":"https:\/\/gmotech.jp\/semlabo\/seo\/blog\/about-plp\/","title":{"rendered":"PLP\u3068\u306f\uff1fSEO\u3067\u306e\u610f\u5473\u30fb\u30ab\u30cb\u30d0\u30ea\u5bfe\u7b56\u30fb\u8868\u793a\u3055\u308c\u306a\u3044\u6642\u306e\u5bfe\u51e6\u6cd5"},"content":{"rendered":"<p>\u300cPLP\u3068\u306f\u4f55\u304b\u300d\u3092\u8abf\u3079\u308b\u3068\u3001\u534a\u5c0e\u4f53\u306e\u88fd\u9020\u6280\u8853\u3084SEO\u306e\u7528\u8a9e\u306a\u3069\u3001\u307e\u3063\u305f\u304f\u7570\u306a\u308b\u8aac\u660e\u304c\u5165\u308a\u6df7\u3058\u3063\u3066\u51fa\u3066\u304d\u307e\u3059\u3002SEO\u62c5\u5f53\u8005\u304c\u77e5\u308a\u305f\u3044\u306e\u306f\u3001\u72d9\u3063\u305f\u30da\u30fc\u30b8\u3092\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u305b\u308b\u305f\u3081\u306e\u300cPreferred Landing Page\uff08\u512a\u5148\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u300d\u3068\u3057\u3066\u306ePLP\u306e\u306f\u305a\u3067\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u306f\u3001SEO\u6587\u8108\u3067\u306ePLP\u306b\u7d5e\u3063\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002\u5b9a\u7fa9\u3084\u91cd\u8981\u6027\u306f\u3082\u3061\u308d\u3093\u3001\u591a\u304f\u306e\u89e3\u8aac\u8a18\u4e8b\u304c\u89e6\u308c\u3066\u3044\u306a\u3044\u300c\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u306e\u95a2\u4fc2\u300d\u3001\u305d\u3057\u3066\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u3068\u304d\u306e\u5177\u4f53\u7684\u306a\u5bfe\u51e6\u6cd5\uff08<a href=\"https:\/\/gmotech.jp\/semlabo\/seo\/blog\/index-confirmation\/\" data-internallinksmanager029f6b8e52c=\"54\" title=\"\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\">\u30a4\u30f3\u30c7\u30c3\u30af\u30b9<\/a>\u78ba\u8a8d\u30fbURL\u6b63\u898f\u5316\uff09\u307e\u3067\u3092\u3001\u7279\u5b9a\u306e\u30c4\u30fc\u30eb\u306b\u4f9d\u5b58\u3057\u306a\u3044\u5f62\u3067\u6574\u7406\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u308f\u304b\u308b\u3053\u3068\u306f\u3001\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>PLP\u306e3\u3064\u306e\u610f\u5473\uff08<a href=\"https:\/\/gmotech.jp\/semlabo\/seo\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"SEO\u5bfe\u7b56\">SEO<\/a>\u30fbEC\u30fb\u534a\u5c0e\u4f53\uff09\u306e\u9055\u3044\u3068\u3001SEO\u3067\u306e\u6b63\u78ba\u306a\u5b9a\u7fa9<\/li>\n<li>PLP\u3092\u7ba1\u7406\u3057\u306a\u3044\u3068\u8d77\u3053\u308bSEO\u30fbCVR\u4e0a\u306e\u5f0a\u5bb3<\/li>\n<li>\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068PLP\u306e\u95a2\u4fc2\u3001\u305d\u306e\u78ba\u8a8d\u30fb\u5bfe\u7b56\u65b9\u6cd5<\/li>\n<li>\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u3068\u304d\u306e\u539f\u56e0\u3068\u5bfe\u51e6\u6cd5\uff083\u30b9\u30c6\u30c3\u30d7\uff09<\/li>\n<li>PLP\u3092\u7279\u5b9a\u30fb\u6700\u9069\u5316\u3059\u308b\u5b9f\u8df5\u30d5\u30ed\u30fc\u3068\u3001\u78ba\u8a8d\u306b\u4f7f\u3048\u308b\u30c4\u30fc\u30eb<\/li>\n<\/ul>\n<blockquote>\n<p>\u203b\u672c\u8a18\u4e8b\u306f2026\u5e747\u6708\u6642\u70b9\u306e\u60c5\u5831\u3092\u3082\u3068\u306b\u3001Google Search Console\u306e\u73fe\u884cUI\u3084Google\u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u306e\u516c\u5f0f\u30ac\u30a4\u30c0\u30f3\u30b9\u306b\u5408\u308f\u305b\u3066\u5168\u9762\u7684\u306b\u66f4\u65b0\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<\/blockquote>\n<h2>PLP\u3068\u306f\uff1fSEO\u306b\u304a\u3051\u308b\u5b9a\u7fa9\uff08Preferred Landing Page\uff09<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section01_plp_role-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" class=\"alignnone size-large wp-image-22199\" srcset=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section01_plp_role-1024x576.jpg 1024w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section01_plp_role-300x169.jpg 300w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section01_plp_role-768x432.jpg 768w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section01_plp_role-1536x864.jpg 1536w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section01_plp_role.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>SEO\u3067\u306ePLP\u306f\u300cPreferred Landing Page\uff1d\u512a\u5148\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u300d\u3067\u3001\u7279\u5b9a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u512a\u5148\u7684\u306b\u8868\u793a\u3055\u305b\u305f\u3044\u81ea\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u3092\u6307\u3059<\/li>\n<li>\u300cPLP\u300d\u306f\u534a\u5c0e\u4f53\uff08Panel Level Packaging\uff09\u3084EC\uff08Product Listing Page\uff09\u3067\u3082\u4f7f\u308f\u308c\u308b\u540c\u540d\u7570\u7fa9\u8a9e\u3067\u3001\u672c\u8a18\u4e8b\u306fSEO\u6587\u8108\u306b\u9650\u5b9a\u3057\u3066\u6271\u3046<\/li>\n<li>PLP\u306f\u300c\u691c\u7d22\u7d50\u679c\u306b\u51fa\u3057\u305f\u3044\u30da\u30fc\u30b8\u300d\u3001LP\u306f\u300cCV\u3092\u72d9\u3046\u7740\u5730\u30da\u30fc\u30b8\u300d\u3067\u3001\u5f79\u5272\u306e\u89b3\u70b9\u304c\u7570\u306a\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>SEO\u306b\u304a\u3051\u308bPLP\uff08Preferred Landing Page\uff09\u3068\u306f\u3001\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3055\u308c\u305f\u3068\u304d\u306b\u3001\u691c\u7d22\u7d50\u679c\u3078\u512a\u5148\u7684\u306b\u8868\u793a\u3055\u305b\u305f\u3044\u81ea\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u306e\u3053\u3068\u3067\u3059\u3002\u65e5\u672c\u8a9e\u3067\u306f\u300c\u512a\u5148\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u300d\u3068\u8a33\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u300c\u6771\u4eac \u8cc3\u8cb8 \u76f8\u5834\u300d\u3068\u3044\u3046\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u306f\u3001\u76f8\u5834\u3092\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u30da\u30fc\u30b8\u3092\u8868\u793a\u3055\u305b\u305f\u3044\u306f\u305a\u3067\u3059\u3002\u3068\u3053\u308d\u304c\u5b9f\u969b\u306e\u691c\u7d22\u7d50\u679c\u306b\u306f\u3001\u610f\u56f3\u3057\u306a\u3044\u5225\u306e\u30da\u30fc\u30b8\uff08\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3084\u500b\u5225\u7269\u4ef6\u30da\u30fc\u30b8\u306a\u3069\uff09\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e\u300c\u672c\u6765\u8868\u793a\u3055\u305b\u305f\u3044\u30da\u30fc\u30b8\u300d\u3092\u660e\u78ba\u306b\u5b9a\u3081\u3001\u305d\u3053\u3078\u691c\u7d22\u8a55\u4fa1\u3092\u96c6\u7d04\u3057\u3066\u3044\u304f\u8003\u3048\u65b9\u304cPLP\u7ba1\u7406\u3067\u3059\u3002<\/p>\n<p>PLP\u3068\u3044\u3046\u6982\u5ff5\u305d\u306e\u3082\u306e\u306fGoogle\u306e\u516c\u5f0f\u4ed5\u69d8\u3067\u306f\u306a\u304f\u3001SEO\u5b9f\u52d9\u3084SEO\u30c4\u30fc\u30eb\u306e\u904b\u7528\u306e\u306a\u304b\u3067\u4f7f\u308f\u308c\u3066\u304d\u305f\u7ba1\u7406\u4e0a\u306e\u8003\u3048\u65b9\u3067\u3042\u308b\u70b9\u306f\u62bc\u3055\u3048\u3066\u304a\u304d\u307e\u3059\u3002Google\u304c\u3069\u306e\u30da\u30fc\u30b8\u3092\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3059\u308b\u304b\u306f\u3001Google\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u81ea\u52d5\u3067\u5224\u65ad\u3057\u307e\u3059\u3002\u5b9f\u52d9\u8005\u304c\u3067\u304d\u308b\u306e\u306f\u3001\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u9078\u3070\u308c\u3084\u3059\u304f\u306a\u308b\u3088\u3046\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u69cb\u9020\u3092\u6574\u3048\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<h3>PLP\u306e3\u3064\u306e\u610f\u5473\u306e\u9055\u3044\uff08SEO\u30fbEC\u30fb\u534a\u5c0e\u4f53\uff09<\/h3>\n<p>\u300cPLP\u300d\u306f\u5206\u91ce\u306b\u3088\u3063\u3066\u6307\u3059\u3082\u306e\u304c\u5927\u304d\u304f\u7570\u306a\u308b\u540c\u540d\u7570\u7fa9\u8a9e\u3067\u3059\u3002\u691c\u7d22\u610f\u56f3\u3092\u53d6\u308a\u9055\u3048\u306a\u3044\u3088\u3046\u3001\u307e\u305a\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u5206\u91ce<\/th>\n<th>\u6b63\u5f0f\u540d\u79f0<\/th>\n<th>\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>SEO<\/td>\n<td>Preferred Landing Page<\/td>\n<td>\u7279\u5b9a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u512a\u5148\u8868\u793a\u3055\u305b\u305f\u3044\u81ea\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\uff08\u672c\u8a18\u4e8b\u306e\u30c6\u30fc\u30de\uff09<\/td>\n<\/tr>\n<tr>\n<td>EC\u30fb\u6d77\u5916SEO<\/td>\n<td>Product Listing Page<\/td>\n<td>\u5546\u54c1\u4e00\u89a7\u30da\u30fc\u30b8\u3002\u82f1\u8a9e\u570f\u3067\u306f\u300cPLP\u300d\u304c\u3053\u306e\u610f\u5473\u3067\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044<\/td>\n<\/tr>\n<tr>\n<td>\u534a\u5c0e\u4f53<\/td>\n<td>Panel Level Packaging<\/td>\n<td>\u5927\u578b\u30d1\u30cd\u30eb\u4e0a\u3067\u534a\u5c0e\u4f53\u3092\u5c01\u6b62\u3059\u308b\u5f8c\u5de5\u7a0b\u30d1\u30c3\u30b1\u30fc\u30b8\u6280\u8853\u3002\u300cPLP\u3068\u306f\u300d\u3067\u4e0a\u4f4d\u306b\u591a\u3044\u610f\u5473\u3060\u304c\u3001\u672c\u8a18\u4e8b\u306e\u5bfe\u8c61\u5916<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u300cPLP\u3068\u306f\u300d\u3067\u691c\u7d22\u3059\u308b\u3068\u534a\u5c0e\u4f53\u5206\u91ce\u306e\u89e3\u8aac\u304c\u591a\u304f\u4e0a\u4f4d\u306b\u4e26\u3073\u307e\u3059\u304c\u3001\u3053\u308c\u306f\u534a\u5c0e\u4f53\u306e\u300cPanel Level Packaging\u300d\u306b\u95a2\u3059\u308b\u60c5\u5831\u3067\u3059\u3002SEO\u30fbWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6587\u8108\u3067\u4f7f\u3046\u300cPLP\u300d\u306f\u3001\u3042\u304f\u307e\u3067Preferred Landing Page\uff08\u512a\u5148\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u3092\u6307\u3057\u307e\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u4ee5\u964d\u3001SEO\u6587\u8108\u306ePLP\u306b\u9650\u5b9a\u3057\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>LP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u3068PLP\u306e\u9055\u3044<\/h3>\n<p>PLP\u306f\u300c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff08LP\uff09\u300d\u3068\u540d\u524d\u304c\u4f3c\u3066\u3044\u308b\u305f\u3081\u6df7\u540c\u3055\u308c\u304c\u3061\u3067\u3059\u304c\u3001\u7740\u76ee\u3057\u3066\u3044\u308b\u89b3\u70b9\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>LP\uff08Landing Page\uff09\u306f\u3001\u5e83\u544a\u3084\u691c\u7d22\u304b\u3089\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u6700\u521d\u306b\u7740\u5730\u3059\u308b\u30da\u30fc\u30b8\u306e\u7dcf\u79f0\u3067\u3001\u72ed\u7fa9\u306b\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7372\u5f97\u3092\u76ee\u7684\u3068\u3057\u305f\u7e26\u9577\u306e\u5c02\u7528\u30da\u30fc\u30b8\u3092\u6307\u3059\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u4e00\u65b9PLP\u306f\u3001\u300c\u305d\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u7d50\u679c\u306b\u512a\u5148\u7684\u306b\u51fa\u3057\u305f\u3044\u30da\u30fc\u30b8\u306f\u3069\u308c\u304b\u300d\u3068\u3044\u3046\u691c\u7d22\u8868\u793a\u306e\u89b3\u70b9\u304b\u3089\u9078\u3070\u308c\u308b\u30da\u30fc\u30b8\u3067\u3059\u3002<\/p>\n<p>\u3064\u307e\u308aLP\u304c\u300c\u8a2a\u554f\u5f8c\u306b\u3069\u3046\u6210\u679c\u3078\u3064\u306a\u3052\u308b\u304b\u300d\u306b\u4e3b\u773c\u3092\u7f6e\u304f\u306e\u306b\u5bfe\u3057\u3001PLP\u306f\u300c\u691c\u7d22\u7d50\u679c\u3067\u3069\u306e\u30da\u30fc\u30b8\u3092\u9732\u51fa\u3055\u305b\u308b\u304b\u300d\u306b\u4e3b\u773c\u3092\u7f6e\u304d\u307e\u3059\u3002\u4e21\u8005\u306f\u6392\u4ed6\u7684\u306a\u6982\u5ff5\u3067\u306f\u306a\u304f\u3001\u3042\u308b\u30da\u30fc\u30b8\u304cLP\u3067\u3042\u308b\u3068\u540c\u6642\u306bPLP\u3067\u3082\u3042\u308b\u3001\u3068\u3044\u3046\u30b1\u30fc\u30b9\u3082\u666e\u901a\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>PLP\u304cSEO\u3067\u91cd\u8981\u306a\u7406\u7531<\/h2>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>\u9806\u4f4d\u304c\u9ad8\u304f\u3066\u3082\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u3068\u3001\u691c\u7d22\u610f\u56f3\u3068\u306e\u30ba\u30ec\u3067<a href=\"https:\/\/gmotech.jp\/semlabo\/webmarketing\/blog\/words_ctr\/\" data-internallinksmanager029f6b8e52c=\"23\" title=\"CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3068\u5e73\u5747\u5024\u3001\u5e83\u544a\u30fbSEO\u306b\u304a\u3051\u308b\u6539\u5584\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\">CTR<\/a>\u30fb\u76f4\u5e30\u7387\u30fbCVR\u304c\u60aa\u5316\u3059\u308b<\/li>\n<li>\u30e6\u30fc\u30b6\u30fc\u304c\u6c42\u3081\u308b\u60c5\u5831\u3068\u7740\u5730\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u304c\u4e00\u81f4\u3057\u3066\u306f\u3058\u3081\u3066\u3001\u6d41\u5165\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u304c\u308b<\/li>\n<li>PLP\u3092\u5b9a\u3081\u3066\u8a55\u4fa1\u3092\u96c6\u7d04\u3059\u308b\u3053\u3068\u3067\u3001\u72d9\u3063\u305f\u30da\u30fc\u30b8\u3092\u5b89\u5b9a\u3057\u3066\u4e0a\u4f4d\u8868\u793a\u3055\u305b\u3084\u3059\u304f\u306a\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>PLP\u3092\u7ba1\u7406\u3059\u308b\u76ee\u7684\u306f\u3001\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u3068\u3001\u5b9f\u969b\u306b\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u4e00\u81f4\u3055\u305b\u308b\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u304c\u305a\u308c\u308b\u3068\u3001\u305f\u3068\u3048\u691c\u7d22\u9806\u4f4d\u304c\u9ad8\u304f\u3066\u3082\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u3067\u6b21\u306e\u3088\u3046\u306a\u5f0a\u5bb3\u304c\u751f\u3058\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u306e\u4f4e\u4e0b<\/strong>\uff1a\u691c\u7d22\u7d50\u679c\u306e\u30bf\u30a4\u30c8\u30eb\u3084\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u6c42\u3081\u308b\u60c5\u5831\u3068\u565b\u307f\u5408\u308f\u305a\u3001\u30af\u30ea\u30c3\u30af\u3055\u308c\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/li>\n<li><strong>\u76f4\u5e30\u7387\u306e\u4e0a\u6607<\/strong>\uff1a\u30af\u30ea\u30c3\u30af\u3057\u3066\u8a2a\u308c\u3066\u3082\u3001\u671f\u5f85\u3057\u305f\u60c5\u5831\u304c\u306a\u3051\u308c\u3070\u30e6\u30fc\u30b6\u30fc\u306f\u3059\u3050\u306b\u96e2\u8131\u3057\u307e\u3059\u3002<\/li>\n<li><strong>CVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u306e\u4f4e\u4e0b<\/strong>\uff1a\u76ee\u7684\u306e\u60c5\u5831\u306b\u305f\u3069\u308a\u7740\u3051\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u554f\u3044\u5408\u308f\u305b\u3084\u8cfc\u5165\u307e\u3067\u9032\u307f\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n<p>\u305f\u3068\u3048\u3070\u300c\u65b0\u5bbf \u4e88\u5099\u6821\u300d\u3068\u691c\u7d22\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u65b0\u5bbf\u30a8\u30ea\u30a2\u306e\u6821\u820e\u60c5\u5831\u3084\u6599\u91d1\u3092\u77e5\u308a\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u3068\u304d\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u308b\u3079\u304d\u306a\u306e\u306f\u3001\u65b0\u5bbf\u6821\u306e\u8a73\u7d30\u30da\u30fc\u30b8\u3067\u3059\u3002\u3068\u3053\u308d\u304c\u5b9f\u969b\u306b\u306f\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u3066\u3057\u307e\u3046\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u81ea\u5206\u3067\u6821\u820e\u30da\u30fc\u30b8\u3092\u63a2\u3057\u76f4\u3055\u306a\u3051\u308c\u3070\u306a\u3089\u305a\u3001\u305d\u306e\u307e\u307e\u96e2\u8131\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u300c\u305d\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u6700\u3082\u4fa1\u5024\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30da\u30fc\u30b8\u300d\u3092\u691c\u7d22\u7d50\u679c\u306b\u51fa\u305b\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u306f\u3001SEO\u306e\u6210\u679c\u3092\u5de6\u53f3\u3059\u308b\u91cd\u8981\u306a\u89b3\u70b9\u3067\u3059\u3002PLP\u3092\u660e\u78ba\u306b\u5b9a\u3081\u3001\u8a55\u4fa1\u3092\u305d\u306e\u30da\u30fc\u30b8\u3078\u96c6\u7d04\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u3001\u72d9\u3063\u305f\u30da\u30fc\u30b8\u3092\u5b89\u5b9a\u3057\u3066\u4e0a\u4f4d\u8868\u793a\u3055\u305b\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068PLP\u306e\u95a2\u4fc2<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section02_cannibalization-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" class=\"alignnone size-large wp-image-22200\" srcset=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section02_cannibalization-1024x576.jpg 1024w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section02_cannibalization-300x169.jpg 300w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section02_cannibalization-768x432.jpg 768w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section02_cannibalization-1536x864.jpg 1536w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section02_cannibalization.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u306f\u3001\u540c\u4e00\u30b5\u30a4\u30c8\u5185\u306e\u8907\u6570\u30da\u30fc\u30b8\u304c\u540c\u3058\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u7af6\u5408\u3057\u3001\u691c\u7d22\u8a55\u4fa1\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3046\u72b6\u614b\u306e\u3053\u3068<\/li>\n<li>\u8a55\u4fa1\u304c\u5206\u6563\u3059\u308b\u3068\u3001\u672c\u6765PLP\u306b\u3059\u3079\u304d\u30da\u30fc\u30b8\u304c\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u305a\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u539f\u56e0\u306b\u306a\u308b<\/li>\n<li>\u78ba\u8a8d\u65b9\u6cd5\u306f\u300csite:\u691c\u7d22\u300d\u300cSearch Console\u300d\u300c\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u300d\u306e3\u3064\u304c\u57fa\u672c<\/li>\n<\/ul>\n<\/blockquote>\n<p>PLP\u7ba1\u7406\u3092\u96e3\u3057\u304f\u3059\u308b\u6700\u5927\u306e\u8981\u56e0\u304c\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002\u591a\u304f\u306e\u89e3\u8aac\u304cPLP\u3068\u5207\u308a\u96e2\u3057\u3066\u8a9e\u308a\u307e\u3059\u304c\u3001\u4e21\u8005\u306f\u8868\u88cf\u4e00\u4f53\u306e\u95a2\u4fc2\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u306f<\/h3>\n<p>\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\uff08cannibalization\uff1a\u5171\u98df\u3044\uff09\u3068\u306f\u3001\u540c\u4e00\u30b5\u30a4\u30c8\u5185\u306e\u8907\u6570\u30da\u30fc\u30b8\u304c\u540c\u3058\uff08\u307e\u305f\u306f\u975e\u5e38\u306b\u8fd1\u3044\uff09\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u7d50\u679c\u3092\u596a\u3044\u5408\u3044\u3001\u691c\u7d22\u8a55\u4fa1\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3046\u72b6\u614b\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u672c\u6765\u306a\u30891\u3064\u306e\u30da\u30fc\u30b8\u306b\u96c6\u7d04\u3055\u308c\u308b\u3079\u304d\u8a55\u4fa1\uff08\u88ab\u30ea\u30f3\u30af\u3084\u95a2\u9023\u6027\u306e\u30b7\u30b0\u30ca\u30eb\uff09\u304c\u8907\u6570\u30da\u30fc\u30b8\u306b\u6563\u3089\u3070\u308b\u3068\u3001Google\u306f\u3069\u306e\u30da\u30fc\u30b8\u3092\u512a\u5148\u3059\u3079\u304d\u304b\u5224\u65ad\u3057\u3065\u3089\u304f\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u3069\u306e\u30da\u30fc\u30b8\u3082\u5341\u5206\u306b\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u306a\u304b\u3063\u305f\u308a\u3001\u672c\u6765PLP\u306b\u3057\u305f\u3044\u30da\u30fc\u30b8\u3067\u306f\u306a\u3044\u5225\u306e\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n<p>\u4e3b\u306a\u539f\u56e0\u306f\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u306e\u7518\u3055\u3068\u691c\u7d22\u610f\u56f3\u306e\u8abf\u67fb\u4e0d\u8db3\u3067\u3059\u3002\u4f3c\u305f\u30c6\u30fc\u30de\u306e\u8a18\u4e8b\u3092\u610f\u56f3\u305b\u305a\u8907\u6570\u4f5c\u6210\u3057\u3066\u3057\u307e\u3046\u3001\u3042\u308b\u3044\u306f\u300c\u7570\u306a\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3060\u304c\u691c\u7d22\u610f\u56f3\u304c\u540c\u3058\u300d\u30da\u30fc\u30b8\uff08\u305f\u3068\u3048\u3070\u300c\u30c8\u30fc\u30b9\u30c8 \u30a2\u30ec\u30f3\u30b8\u300d\u3068\u300c\u30c8\u30fc\u30b9\u30c8 \u30ec\u30b7\u30d4\u300d\u306a\u3069\uff09\u3092\u5225\u3005\u306b\u7528\u610f\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u304c\u8d77\u304d\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u78ba\u8a8d\u65b9\u6cd5<\/h3>\n<p>\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u304c\u8d77\u304d\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u306f\u3001\u6b21\u306e3\u3064\u306e\u65b9\u6cd5\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u7279\u5b9a\u306e\u30c4\u30fc\u30eb\u304c\u306a\u304f\u3066\u3082\u3001\u307e\u305a\u306f\u691c\u7d22\u30b3\u30de\u30f3\u30c9\u3068Search Console\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong>1. site:\u691c\u7d22\u3067\u91cd\u8907\u3092\u6d17\u3044\u51fa\u3059<\/strong><\/p>\n<p>Google\u691c\u7d22\u3067 <code>site:example.com \u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9<\/code> \u3068\u5165\u529b\u3059\u308b\u3068\u3001\u81ea\u30b5\u30a4\u30c8\u5185\u3067\u305d\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u95a2\u9023\u3059\u308b\u30da\u30fc\u30b8\u306e\u4e00\u89a7\u304c\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u72d9\u3063\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u8907\u6570\u306e\u30da\u30fc\u30b8\u304c\u8a72\u5f53\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><strong>2. Google Search Console\u3067\u78ba\u8a8d\u3059\u308b<\/strong><\/p>\n<p>Search Console\u306e\u300c\u691c\u7d22\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u300d\u30ec\u30dd\u30fc\u30c8\u3067\u3001\u5bfe\u8c61\u30ad\u30fc\u30ef\u30fc\u30c9\uff08\u30af\u30a8\u30ea\uff09\u3092\u9078\u3073\u3001\u300c\u30da\u30fc\u30b8\u300d\u30bf\u30d6\u306b\u5207\u308a\u66ff\u3048\u307e\u3059\u30021\u3064\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u8907\u6570\u306eURL\u304c\u8868\u793a\u3055\u308c\u3001\u30af\u30ea\u30c3\u30af\u3084\u8868\u793a\u56de\u6570\u304c\u5206\u6563\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u305d\u308c\u3089\u306e\u30da\u30fc\u30b8\u304c\u7af6\u5408\u3057\u3066\u3044\u308b\u3068\u5224\u65ad\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong>3. \u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3067\u7d99\u7d9a\u7684\u306b\u76e3\u8996\u3059\u308b<\/strong><\/p>\n<p>Ahrefs\u3001GRC\u3001Nobilista\u3001Gyro-n SEO\u306a\u3069\u306e\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3092\u4f7f\u3046\u3068\u30011\u3064\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u3069\u306e\u30da\u30fc\u30b8\u304c\u30e9\u30f3\u30af\u30a4\u30f3\u3057\u3066\u3044\u308b\u304b\u3092\u7d99\u7d9a\u7684\u306b\u8ffd\u3048\u307e\u3059\u3002\u65e5\u3005\u306e\u5909\u52d5\u306e\u306a\u304b\u3067\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u3068\u672c\u6765\u306ePLP\u304c\u5165\u308c\u66ff\u308f\u308b\u52d5\u304d\u3092\u691c\u77e5\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u306a\u304a\u3001\u5f8c\u8ff0\u3059\u308b\u81ea\u793e\u306e\u300c<a href=\"https:\/\/seo-dash.net\/\">SEO Dash! byGMO<\/a>\u300d\u306e\u3088\u3046\u306aSEO\u7ba1\u7406\u30c4\u30fc\u30eb\u3067\u3082\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u30da\u30fc\u30b8\u306e\u5bfe\u5fdc\u3092\u4e00\u5143\u7684\u306b\u7ba1\u7406\u3067\u304d\u307e\u3059\u3002\u30c4\u30fc\u30eb\u306f\u88dc\u52a9\u624b\u6bb5\u3067\u3042\u308a\u3001\u307e\u305a\u306f\u7121\u6599\u306esite:\u691c\u7d22\u3068Search Console\u3067\u73fe\u72b6\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304b\u3089\u59cb\u3081\u308b\u306e\u304c\u5b9f\u52d9\u7684\u3067\u3059\u3002<\/p>\n<h2>\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u6642\u306e\u539f\u56e0\u3068\u5bfe\u51e6\u6cd5<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section03_troubleshooting-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" class=\"alignnone size-large wp-image-22201\" srcset=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section03_troubleshooting-1024x576.jpg 1024w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section03_troubleshooting-300x169.jpg 300w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section03_troubleshooting-768x432.jpg 768w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section03_troubleshooting-1536x864.jpg 1536w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_section03_troubleshooting.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>\u307e\u305a\u306f\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u72b6\u6cc1\u3092\u78ba\u8a8d\u3057\u3001\u305d\u3082\u305d\u3082\u30da\u30fc\u30b8\u304c\u691c\u7d22\u5bfe\u8c61\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u3092\u78ba\u304b\u3081\u308b<\/li>\n<li>\u6b21\u306b\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u304c\u306a\u305c\u8868\u793a\u3055\u308c\u308b\u306e\u304b\u3092\u691c\u7d22\u610f\u56f3\u306e\u89b3\u70b9\u3067\u89b3\u5bdf\u3057\u3001\u672c\u6765\u306ePLP\u3092\u6539\u5584\u3059\u308b<\/li>\n<li>\u6700\u5f8c\u306bcanonical\u3084301<a href=\"https:\/\/gmotech.jp\/semlabo\/seo\/blog\/url_redirect\/\" data-internallinksmanager029f6b8e52c=\"38\" title=\"\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3068\u306f\uff1f\u7a2e\u985e\u3084\u8a2d\u5b9a\u65b9\u6cd5\u3001\u8b66\u544a\u306e\u5bfe\u51e6\u6cd5\u3092\u89e3\u8aac\">\u30ea\u30c0\u30a4\u30ec\u30af\u30c8<\/a>\u306a\u3069\u3067URL\u3092\u6b63\u898f\u5316\u3057\u3001\u8a55\u4fa1\u3092\u72d9\u3063\u305f\u30da\u30fc\u30b8\u3078\u96c6\u7d04\u3059\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u306a\u3044\u3068\u304d\u3001\u539f\u56e0\u306e\u5207\u308a\u5206\u3051\u3068\u5bfe\u51e6\u306f\u6b21\u306e3\u30b9\u30c6\u30c3\u30d7\u3067\u9032\u3081\u307e\u3059\u3002\u4e0a\u304b\u3089\u9806\u306b\u78ba\u8a8d\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u3001\u7121\u99c4\u306a\u65bd\u7b56\u3092\u907f\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d71\uff1a\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u72b6\u6cc1\u3092\u78ba\u8a8d\u3059\u308b<\/h3>\n<p>\u305d\u3082\u305d\u3082\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304cGoogle\u306b\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\uff08\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u767b\u9332\uff09\u3055\u308c\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305a\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306e\u6709\u7121\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n<p><strong>site:\u691c\u7d22\u3067\u78ba\u8a8d\u3059\u308b<\/strong><\/p>\n<p>Google\u691c\u7d22\u3067 <code>site:example.com\/target-page\/<\/code> \u306e\u3088\u3046\u306bURL\u3092\u6307\u5b9a\u3057\u3066\u691c\u7d22\u3057\u3001\u8a72\u5f53\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308c\u3070\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u8868\u793a\u3055\u308c\u306a\u3044\u5834\u5408\u306f\u3001\u672a\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3001\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u9664\u5916\u3055\u308c\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><strong>Search Console\u306eURL\u691c\u67fb\u30c4\u30fc\u30eb\u3067\u78ba\u8a8d\u3059\u308b<\/strong><\/p>\n<p>\u3088\u308a\u6b63\u78ba\u306b\u78ba\u8a8d\u3059\u308b\u306b\u306f\u3001Search Console\u306e\u300cURL\u691c\u67fb\u300d\u30c4\u30fc\u30eb\u306b\u5bfe\u8c61URL\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u300cURL\u306fGoogle\u306b\u767b\u9332\u3055\u308c\u3066\u3044\u307e\u3059\u300d\u3068\u8868\u793a\u3055\u308c\u308c\u3070\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u6e08\u307f\u3067\u3059\u3002\u672a\u767b\u9332\u306e\u5834\u5408\u306f\u300c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u3092\u30ea\u30af\u30a8\u30b9\u30c8\u300d\u304b\u3089\u30af\u30ed\u30fc\u30eb\u3092\u7533\u8acb\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u72b6\u6cc1\u3092\u4fef\u77b0\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u300c\u30da\u30fc\u30b8\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u300d\u30ec\u30dd\u30fc\u30c8\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u4ee5\u524d\u300c\u30ab\u30d0\u30ec\u30c3\u30b8\uff08\u30a4\u30f3\u30c7\u30c3\u30af\u30b9 \u30ab\u30d0\u30ec\u30c3\u30b8\uff09\u300d\u3068\u547c\u3070\u308c\u3066\u3044\u305f\u30ec\u30dd\u30fc\u30c8\u3067\u30012022\u5e74\u306eUI\u5237\u65b0\u3067\u540d\u79f0\u304c\u5909\u66f4\u3055\u308c\u307e\u3057\u305f\u3002\u767b\u9332\u6e08\u307f\u30da\u30fc\u30b8\u6570\u306e\u63a8\u79fb\u3084\u3001\u300c\u767b\u9332\u3055\u308c\u306a\u304b\u3063\u305f\u7406\u7531\u300d\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d72\uff1a\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u3092\u89b3\u5bdf\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6539\u5584\u3059\u308b<\/h3>\n<p>\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u308c\u3066\u3044\u308b\u306e\u306b\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u5834\u5408\u3001Google\u304c\u300c\u5225\u306e\u30da\u30fc\u30b8\u306e\u307b\u3046\u304c\u691c\u7d22\u610f\u56f3\u306b\u5408\u3046\u300d\u3068\u5224\u65ad\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u5b9f\u969b\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8\u3068\u3001\u8868\u793a\u3055\u305b\u305f\u3044PLP\u3092\u898b\u6bd4\u3079\u3001\u6b21\u306e\u89b3\u70b9\u3067PLP\u5074\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>\u691c\u7d22\u610f\u56f3\u3068\u306e\u4e00\u81f4<\/strong>\uff1a\u305d\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u672c\u5f53\u306b\u6c42\u3081\u3066\u3044\u308b\u60c5\u5831\u3092\u3001PLP\u304c\u904e\u4e0d\u8db3\u306a\u304f\u63d0\u4f9b\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/li>\n<li><strong>\u72ec\u81ea\u6027\uff08\u30aa\u30ea\u30b8\u30ca\u30ea\u30c6\u30a3\uff09<\/strong>\uff1a\u4ed6\u30da\u30fc\u30b8\u3084\u7af6\u5408\u306e\u713c\u304d\u76f4\u3057\u306b\u306a\u3063\u3066\u3044\u306a\u3044\u304b\u3001\u305d\u306e\u30da\u30fc\u30b8\u306a\u3089\u3067\u306f\u306e\u60c5\u5831\u3084\u5207\u308a\u53e3\u304c\u3042\u308b\u304b\u3092\u898b\u76f4\u3057\u307e\u3059\u3002<\/li>\n<li><strong>\u5c02\u9580\u6027\u30fb\u4fe1\u983c\u6027\uff08E-E-A-T\uff09<\/strong>\uff1a\u5f8c\u8ff0\u3059\u308bE-E-A-T\u306e\u89b3\u70b9\u3067\u3001\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\u304c\u4f1d\u308f\u308b\u5185\u5bb9\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/li>\n<li><strong>\u30bf\u30a4\u30c8\u30eb\u306e\u6700\u9069\u5316<\/strong>\uff1a\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u524d\u65b9\u306b\u542b\u3081\u3001\u30af\u30ea\u30c3\u30af\u3057\u305f\u304f\u306a\u308b\u5177\u4f53\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u3092\u898b\u76f4\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u6539\u5584\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u3088\u308a\u3082PLP\u306e\u307b\u3046\u304c\u300c\u305d\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u660e\u78ba\u306b\u4fa1\u5024\u304c\u9ad8\u3044\u300d\u3068\u5224\u65ad\u3055\u308c\u308b\u72b6\u614b\u3092\u4f5c\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<blockquote>\n<p>Google\u304c\u63a8\u5968\u3059\u308b\u54c1\u8cea\u8a55\u4fa1\u306e\u67a0\u7d44\u307f\u306f\u3001\u5f93\u6765\u306e\u300cE-A-T\u300d\u306b\u300cExperience\uff08\u7d4c\u9a13\uff09\u300d\u3092\u52a0\u3048\u305f<strong>E-E-A-T<\/strong>\uff08\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\uff09\u3067\u3059\u3002\u5b9f\u969b\u306b\u305d\u306e\u5546\u54c1\u3092\u4f7f\u3063\u305f\u3001\u305d\u306e\u5834\u6240\u3092\u8a2a\u308c\u305f\u3068\u3044\u3063\u305f\u4e00\u6b21\u60c5\u5831\uff08\u7d4c\u9a13\uff09\u304c\u4f1d\u308f\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u5c02\u9580\u6027\u3084\u4fe1\u983c\u6027\u306e\u8a55\u4fa1\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<\/blockquote>\n<h3>\u30b9\u30c6\u30c3\u30d73\uff1aURL\u3092\u6b63\u898f\u5316\u3057\u3066\u8a55\u4fa1\u3092\u96c6\u7d04\u3059\u308b<\/h3>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u6539\u5584\u3068\u4e26\u884c\u3057\u3066\u3001\u91cd\u8907\u3057\u305f\u5185\u5bb9\u306e\u30da\u30fc\u30b8\u304c\u8907\u6570\u5b58\u5728\u3059\u308b\u5834\u5408\u306fURL\u306e\u6b63\u898f\u5316\u3092\u884c\u3044\u3001\u8a55\u4fa1\u3092\u72d9\u3063\u305fPLP\u3078\u96c6\u7d04\u3057\u307e\u3059\u3002Google\u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u306e\u516c\u5f0f\u30ac\u30a4\u30c0\u30f3\u30b9\u3067\u306f\u3001\u6b63\u898fURL\u3092\u6307\u5b9a\u3059\u308b\u624b\u6bb5\u3068\u3057\u3066\u6b21\u306e\u3082\u306e\u304c\u6319\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u4f7f\u3044\u5206\u3051\u306e\u76ee\u5b89\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u624b\u6cd5<\/th>\n<th>\u6982\u8981<\/th>\n<th>\u4f7f\u3044\u3069\u3053\u308d<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8<\/td>\n<td>\u65e7URL\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3092\u6b63\u898fURL\u3078\u6052\u4e45\u7684\u306b\u8ee2\u9001\u3059\u308b<\/td>\n<td>\u91cd\u8907\u30da\u30fc\u30b8\u3092\u5b8c\u5168\u306b\u7d71\u5408\u3057\u3001\u7247\u65b9\u3092\u6b8b\u3059\u5fc5\u8981\u304c\u306a\u3044\u5834\u5408\u3002\u6b63\u898f\u5316\u306e\u6700\u3082\u5f37\u3044\u30b7\u30b0\u30ca\u30eb<\/td>\n<\/tr>\n<tr>\n<td>rel=&#8221;canonical&#8221;<\/td>\n<td>\u91cd\u8907\u30da\u30fc\u30b8\u306e<code>&lt;head&gt;<\/code>\u306b\u6b63\u898fURL\u3092\u6307\u5b9a\u3057\u3001\u8a55\u4fa1\u3092\u96c6\u7d04\u3059\u308b<\/td>\n<td>\u4e21\u65b9\u306e\u30da\u30fc\u30b8\u3092\u6b8b\u3057\u3064\u3064\u3001\u8a55\u4fa1\u30921\u3064\u306b\u5bc4\u305b\u305f\u3044\u5834\u5408\u3002\u5f37\u3044\u30b7\u30b0\u30ca\u30eb<\/td>\n<\/tr>\n<tr>\n<td>\u5185\u90e8\u30ea\u30f3\u30af\u306e\u7d71\u4e00<\/td>\n<td>\u30b5\u30a4\u30c8\u5185\u30ea\u30f3\u30af\u3092\u3059\u3079\u3066\u6b63\u898fURL\u306b\u5411\u3051\u3066Google\u306e\u7406\u89e3\u3092\u52a9\u3051\u308b<\/td>\n<td>canonical\u3084301\u3068\u4f75\u7528\u3057\u3001\u30b7\u30b0\u30ca\u30eb\u3092\u4e00\u8cab\u3055\u305b\u305f\u3044\u5834\u5408<\/td>\n<\/tr>\n<tr>\n<td>noindex<\/td>\n<td>\u30da\u30fc\u30b8\u3092\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u305b\u306a\u3044<\/td>\n<td>\u7279\u5b9a\u30da\u30fc\u30b8\u3092\u691c\u7d22\u5bfe\u8c61\u304b\u3089\u5916\u3057\u305f\u3044\u5834\u5408\u3002\u203b\u4e0b\u8a18\u306e\u6ce8\u610f\u3092\u53c2\u7167<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Google\u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u306e\u516c\u5f0f\u30ac\u30a4\u30c0\u30f3\u30b9\u3067\u306f\u3001\u6b63\u898f\u5316\u306e\u5f37\u3055\u306f\u300c\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\uff1erel=canonical\uff1e\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u63b2\u8f09\u300d\u306e\u9806\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3042\u308f\u305b\u3066\u3001\u6b63\u898fURL\u3078\u5185\u90e8\u30ea\u30f3\u30af\u3092\u4e00\u8cab\u3057\u3066\u5411\u3051\u308b\u3053\u3068\u304c\u3001Google\u306e\u7406\u89e3\u3092\u52a9\u3051\u308b\u3046\u3048\u3067\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>noindex\u306e\u6271\u3044\u306b\u6ce8\u610f<\/strong>\uff1aGoogle\u306f\u3001\u540c\u4e00\u30b5\u30a4\u30c8\u5185\u3067\u6b63\u898f\u30da\u30fc\u30b8\u3092\u9078\u3070\u305b\u308b\u76ee\u7684\u3067noindex\u3092\u4f7f\u3046\u3053\u3068\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u305b\u3093\u3002noindex\u306f\u30da\u30fc\u30b8\u3092\u691c\u7d22\u7d50\u679c\u304b\u3089\u5b8c\u5168\u306b\u9664\u5916\u3057\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u8a55\u4fa1\u306e\u96c6\u7d04\u304c\u76ee\u7684\u3067\u3042\u308c\u3070\u3001\u307e\u305arel=&#8221;canonical&#8221;\u3084301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002noindex\u306f\u300c\u691c\u7d22\u7d50\u679c\u306b\u4e00\u5207\u51fa\u3057\u305f\u304f\u306a\u3044\u30da\u30fc\u30b8\u300d\u306b\u9650\u3063\u3066\u4f7f\u3046\u306e\u304c\u9069\u5207\u3067\u3059\u3002<\/p>\n<blockquote>\n<p><strong>\u81ea\u793e\u3067\u306ePLP\u7ba1\u7406\u30fb\u30ab\u30cb\u30d0\u30ea\u8abf\u67fb\u306b\u624b\u304c\u56de\u3089\u306a\u3044\u5834\u5408<\/strong><br \/>\u3069\u306e\u30da\u30fc\u30b8\u304c\u7af6\u5408\u3057\u3066\u3044\u308b\u304b\u306e\u6d17\u3044\u51fa\u3057\u3084\u3001canonical\u30fb\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u8a2d\u8a08\u5224\u65ad\u306b\u306f\u3001SEO\u306e\u5c02\u9580\u77e5\u8b58\u3068\u5de5\u6570\u304c\u5fc5\u8981\u3067\u3059\u3002\u793e\u5185\u30ea\u30bd\u30fc\u30b9\u3060\u3051\u3067\u5bfe\u5fdc\u304c\u96e3\u3057\u3044\u5834\u5408\u306f\u3001GMO TECH\u306eSEO\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u300c<a href=\"https:\/\/seo-dash.net\/\">SEO Dash! byGMO<\/a>\u300d\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u8a3a\u65ad\u304b\u3089PLP\u8a2d\u8a08\u307e\u3067\u3001\u5b9f\u52d9\u30d9\u30fc\u30b9\u3067\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/p>\n<\/blockquote>\n<h2>PLP\u3092\u7279\u5b9a\u3057\u3066\u6700\u9069\u5316\u3059\u308b\u5b9f\u8df5\u30d5\u30ed\u30fc<\/h2>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3084\u6d41\u5165\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3054\u3068\u306e\u300c\u6700\u9069\u306aPLP\u300d\u3092\u7279\u5b9a\u3059\u308b<\/li>\n<li>PLP\u306b\u306f\u5185\u90e8\u30ea\u30f3\u30af\u30fb\u30bf\u30a4\u30c8\u30eb\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u91cf\u30fb\u5c02\u9580\u6027\u3092\u96c6\u4e2d\u3055\u305b\u3001\u6700\u9069\u5316\u30ec\u30d9\u30eb\u3092\u5f15\u304d\u4e0a\u3052\u308b<\/li>\n<li>PLP\u3067\u306f\u306a\u3044\u985e\u4f3c\u30da\u30fc\u30b8\u306f\u8a55\u4fa1\u3092\u6291\u3048\u308b\u65b9\u5411\u306b\u8abf\u6574\u3057\u3001PLP\u3078\u8a55\u4fa1\u3092\u5bc4\u305b\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u78ba\u8a8d\u3068\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306e\u6574\u7406\u304c\u3067\u304d\u305f\u3089\u3001PLP\u3092\u5b9a\u3081\u3066\u6700\u9069\u5316\u3059\u308b\u5b9f\u8df5\u30d5\u30ed\u30fc\u306b\u9032\u307f\u307e\u3059\u3002<\/p>\n<h3>PLP\u306e\u7279\u5b9a<\/h3>\n<p>\u307e\u305a\u3001\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3054\u3068\u306b\u300c\u3069\u306e\u30da\u30fc\u30b8\u3092PLP\u306b\u3059\u3079\u304d\u304b\u300d\u3092\u6c7a\u3081\u307e\u3059\u3002\u5224\u65ad\u6750\u6599\u306b\u306a\u308b\u306e\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3068\u6d41\u5165\u306e\u5b9f\u7e3e\u3067\u3059\u3002<\/p>\n<p>Search Console\u3084GA4\u3067\u3001\u540c\u3058\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u95a2\u9023\u3059\u308b\u30da\u30fc\u30b8\u306e\u30af\u30ea\u30c3\u30af\u6570\u30fb\u8868\u793a\u56de\u6570\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u6bd4\u8f03\u3057\u3001\u6700\u3082\u6210\u679c\u304c\u51fa\u3066\u3044\u308b\uff08\u307e\u305f\u306f\u51fa\u305b\u308b\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u304c\u9ad8\u3044\uff09\u30da\u30fc\u30b8\u3092PLP\u306b\u5b9a\u3081\u307e\u3059\u3002\u5224\u65ad\u306b\u8ff7\u3046\u5834\u5408\u306f\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3067\u8907\u6570\u306e\u5019\u88dc\u30da\u30fc\u30b8\u306b\u9001\u5ba2\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5b9f\u6e2c\u3057\u3066\u6bd4\u8f03\u3059\u308b\u65b9\u6cd5\u3082\u6709\u52b9\u3067\u3059\u3002<\/p>\n<h3>PLP\u306e\u6700\u9069\u5316\u30ec\u30d9\u30eb\u3092\u4e0a\u3052\u308b<\/h3>\n<p>PLP\u3092\u5b9a\u3081\u305f\u3089\u3001\u305d\u306e\u30da\u30fc\u30b8\u306b\u8a55\u4fa1\u304c\u96c6\u307e\u308b\u3088\u3046\u6700\u9069\u5316\u3092\u5f37\u5316\u3057\u307e\u3059\u3002\u4e3b\u306a\u65bd\u7b56\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li><strong>\u5185\u90e8\u30ea\u30f3\u30af\u3092\u96c6\u7d04\u3059\u308b<\/strong>\uff1a\u30b5\u30a4\u30c8\u5185\u306e\u95a2\u9023\u30da\u30fc\u30b8\u304b\u3089\u3001PLP\u3078\u5185\u90e8\u30ea\u30f3\u30af\u3092\u96c6\u3081\u307e\u3059\u3002\u30a2\u30f3\u30ab\u30fc\u30c6\u30ad\u30b9\u30c8\u306b\u306f\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u81ea\u7136\u306b\u542b\u3081\u307e\u3059\u3002<\/li>\n<li><strong>\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3084\u4e0a\u4f4d\u968e\u5c64\u304b\u3089\u30ea\u30f3\u30af\u3059\u308b<\/strong>\uff1a\u30b5\u30a4\u30c8\u5185\u3067\u8a55\u4fa1\u306e\u9ad8\u3044\u30da\u30fc\u30b8\u304b\u3089\u30ea\u30f3\u30af\u3092\u53d7\u3051\u308b\u3053\u3068\u3067\u3001PLP\u306e\u8a55\u4fa1\u304c\u9ad8\u307e\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/li>\n<li><strong>\u30bf\u30a4\u30c8\u30eb\u3092\u6700\u9069\u5316\u3059\u308b<\/strong>\uff1a\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u524d\u65b9\u306b\u914d\u7f6e\u3057\u3001\u691c\u7d22\u7d50\u679c\u3067\u76ee\u306b\u7559\u307e\u308b\u5177\u4f53\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u306b\u3057\u307e\u3059\u3002\u65e5\u672c\u8a9e\u3067\u306f30\u301c40\u6587\u5b57\u7a0b\u5ea6\u304c\u8868\u793a\u5207\u308c\u3092\u907f\u3051\u3084\u3059\u3044\u76ee\u5b89\u3067\u3059\u3002<\/li>\n<li><strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u62e1\u5145\u3059\u308b<\/strong>\uff1a\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u7af6\u5408\u30da\u30fc\u30b8\u304c\u6271\u3063\u3066\u3044\u308b\u8ad6\u70b9\u3092\u78ba\u8a8d\u3057\u3001PLP\u306b\u4e0d\u8db3\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u88dc\u3044\u307e\u3059\u3002\u5206\u91cf\u3092\u5897\u3084\u3059\u3053\u3068\u81ea\u4f53\u304c\u76ee\u7684\u3067\u306f\u306a\u304f\u3001\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3059\u60c5\u5831\u306e\u7db2\u7f85\u304c\u76ee\u7684\u3067\u3059\u3002<\/li>\n<li><strong>\u5c02\u9580\u6027\u30fb\u72ec\u81ea\u6027\u3092\u9ad8\u3081\u308b<\/strong>\uff1a\u4e00\u6b21\u60c5\u5831\u3084\u5b9f\u4f53\u9a13\uff08\u7d4c\u9a13\uff09\u3001\u72ec\u81ea\u306e\u56f3\u89e3\u30fb\u30c7\u30fc\u30bf\u3092\u52a0\u3048\u3001E-E-A-T\u306e\u89b3\u70b9\u3067\u4fa1\u5024\u3092\u9ad8\u3081\u307e\u3059\u3002<\/li>\n<\/ul>\n<h3>\u975ePLP\u30da\u30fc\u30b8\u306e\u8abf\u6574<\/h3>\n<p>PLP\u3068\u5185\u5bb9\u304c\u8fd1\u304f\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3057\u3066\u3044\u308b\u300c\u975ePLP\u30da\u30fc\u30b8\u300d\u306b\u3064\u3044\u3066\u306f\u3001\u8a55\u4fa1\u3092PLP\u3078\u5bc4\u305b\u308b\u65b9\u5411\u3067\u8abf\u6574\u3057\u307e\u3059\u3002\u30b9\u30c6\u30c3\u30d73\u3067\u89e3\u8aac\u3057\u305f\u6b63\u898f\u5316\u306e\u8003\u3048\u65b9\u3092\u5fdc\u7528\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5185\u5bb9\u304c\u5b9f\u8cea\u7684\u306b\u91cd\u8907\u3057\u3066\u3044\u308b\u306a\u3089\u3001301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3067PLP\u3078\u7d71\u5408\u3057\u307e\u3059\u3002<\/li>\n<li>\u4e21\u65b9\u3092\u6b8b\u3059\u5fc5\u8981\u304c\u3042\u308b\u306a\u3089\u3001\u975ePLP\u30da\u30fc\u30b8\u306brel=&#8221;canonical&#8221;\u3092\u8a2d\u5b9a\u3057\u3066PLP\u3092\u6b63\u898fURL\u3068\u3057\u3066\u6307\u5b9a\u3057\u307e\u3059\u3002<\/li>\n<li>\u975ePLP\u30da\u30fc\u30b8\u304b\u3089PLP\u3078\u5185\u90e8\u30ea\u30f3\u30af\u3092\u5f35\u308a\u3001\u8a55\u4fa1\u306e\u6d41\u308c\u3092PLP\u5074\u306b\u5411\u3051\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u3053\u306e\u300cPLP\u3078\u306e\u96c6\u7d04\u300d\u3068\u300c\u975ePLP\u306e\u8abf\u6574\u300d\u3092\u30bb\u30c3\u30c8\u3067\u884c\u3046\u3053\u3068\u3067\u3001\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u8a55\u4fa1\u3092\u72ec\u5360\u3057\u3084\u3059\u304f\u306a\u308a\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u306e\u8868\u793a\u3092\u6e1b\u3089\u305b\u307e\u3059\u3002<\/p>\n<h2>PLP\u7ba1\u7406\u30fb\u78ba\u8a8d\u306b\u5f79\u7acb\u3064\u30c4\u30fc\u30eb<\/h2>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>\u307e\u305a\u306f\u7121\u6599\u306eGoogle Search Console\u3068GA4\u3067\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u30da\u30fc\u30b8\u306e\u5bfe\u5fdc\u30fb\u6210\u679c\u3092\u628a\u63e1\u3059\u308b<\/li>\n<li>\u7d99\u7d9a\u7684\u306a\u76e3\u8996\u306b\u306f\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u304c\u6709\u52b9\u3067\u3001\u76ee\u7684\u3068\u904b\u7528\u4f53\u5236\u306b\u5408\u308f\u305b\u3066\u9078\u3076<\/li>\n<li>\u81ea\u793e\u306eSEO Dash! byGMO\u306a\u3069\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3068PLP\u3092\u4e00\u5143\u7ba1\u7406\u3067\u304d\u308bSEO\u30c4\u30fc\u30eb\u3082\u9078\u629e\u80a2\u306b\u306a\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>PLP\u7ba1\u7406\u306f\u7279\u5b9a\u306e\u30c4\u30fc\u30eb\u304c\u306a\u304f\u3066\u3082\u59cb\u3081\u3089\u308c\u307e\u3059\u304c\u3001\u898f\u6a21\u304c\u5927\u304d\u304f\u306a\u308b\u3068\u30c4\u30fc\u30eb\u306b\u3088\u308b\u52b9\u7387\u5316\u304c\u6709\u52b9\u3067\u3059\u3002\u7121\u6599\u306e\u3082\u306e\u304b\u3089\u9806\u306b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>Google Search Console\uff0bGA4\u3067\u306e\u78ba\u8a8d\u624b\u9806<\/h3>\n<p>\u6700\u521d\u306b\u6d3b\u7528\u3059\u3079\u304d\u306f\u3001\u3044\u305a\u308c\u3082\u7121\u6599\u3067\u4f7f\u3048\u308bGoogle Search Console\u3068GA4\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff09\u3067\u3059\u3002<\/p>\n<ul>\n<li><strong>Search Console<\/strong>\uff1a\u300c\u691c\u7d22\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u300d\u30ec\u30dd\u30fc\u30c8\u3067\u30ad\u30fc\u30ef\u30fc\u30c9\u3054\u3068\u306e\u8868\u793a\u56de\u6570\u30fb\u30af\u30ea\u30c3\u30af\u30fb\u63b2\u8f09\u9806\u4f4d\u3092\u78ba\u8a8d\u3057\u3001\u300c\u30da\u30fc\u30b8\u300d\u30bf\u30d6\u30671\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u8907\u6570\u30da\u30fc\u30b8\u304c\u51fa\u3066\u3044\u306a\u3044\u304b\uff08\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\uff09\u3092\u30c1\u30a7\u30c3\u30af\u3057\u307e\u3059\u3002\u300cURL\u691c\u67fb\u300d\u30c4\u30fc\u30eb\u3068\u300c\u30da\u30fc\u30b8\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u300d\u30ec\u30dd\u30fc\u30c8\u3067\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u72b6\u6cc1\u3082\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/li>\n<li><strong>GA4<\/strong>\uff1aSearch Console\u304c\u300c\u691c\u7d22\u7d50\u679c\u3067\u306e\u898b\u3048\u65b9\u300d\u3092\u793a\u3059\u306e\u306b\u5bfe\u3057\u3001GA4\u306f\u300c\u6d41\u5165\u5f8c\u306e\u884c\u52d5\u300d\u3092\u793a\u3057\u307e\u3059\u3002PLP\u306b\u5b9a\u3081\u305f\u30da\u30fc\u30b8\u306e\u76f4\u5e30\u30fb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u78ba\u8a8d\u3057\u3001\u6700\u9069\u5316\u306e\u52b9\u679c\u6e2c\u5b9a\u306b\u4f7f\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u307e\u305a\u306f\u3053\u306e2\u3064\u3067\u73fe\u72b6\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u304c\u3001PLP\u7ba1\u7406\u306e\u51fa\u767a\u70b9\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u9806\u4f4d\u8a08\u6e2c\u30fbPLP\u7ba1\u7406\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9<\/h3>\n<p>\u30ad\u30fc\u30ef\u30fc\u30c9\u6570\u3084\u30da\u30fc\u30b8\u6570\u304c\u5897\u3048\u308b\u3068\u3001\u624b\u4f5c\u696d\u3067\u306e\u78ba\u8a8d\u306b\u306f\u9650\u754c\u304c\u3042\u308a\u307e\u3059\u3002\u7d99\u7d9a\u7684\u306a\u76e3\u8996\u306b\u306f\u3001\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3084SEO\u7ba1\u7406\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u304c\u6709\u52b9\u3067\u3059\u3002\u9078\u3076\u969b\u306f\u3001\u6b21\u306e\u89b3\u70b9\u3067\u81ea\u793e\u306e\u904b\u7528\u306b\u5408\u3046\u3082\u306e\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>\u76e3\u8996\u3057\u305f\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u6570\u3068\u5bfe\u5fdc\u30d7\u30e9\u30f3<\/strong>\uff1a\u7ba1\u7406\u5bfe\u8c61\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u898f\u6a21\u306b\u898b\u5408\u3063\u305f\u8a08\u6e2c\u6570\u30fb\u6599\u91d1\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/li>\n<li><strong>PLP\uff08\u512a\u5148URL\uff09\u7ba1\u7406\u6a5f\u80fd\u306e\u6709\u7121<\/strong>\uff1a\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u8868\u793a\u3055\u305b\u305f\u3044URL\u3092\u7d10\u3065\u3051\u3066\u7ba1\u7406\u3067\u304d\u308b\u3068\u3001\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u306e\u8868\u793a\u3092\u691c\u77e5\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/li>\n<li><strong>\u30ec\u30dd\u30fc\u30c8\u3068\u5171\u6709\u306e\u3057\u3084\u3059\u3055<\/strong>\uff1a\u30c1\u30fc\u30e0\u3084\u9867\u5ba2\u306b\u5171\u6709\u3059\u308b\u5834\u5408\u3001\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u306e\u4f7f\u3044\u52dd\u624b\u3082\u5224\u65ad\u6750\u6599\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u306b\u306fAhrefs\u3001GRC\u3001Nobilista\u3001Gyro-n SEO\u306a\u3069\u304c\u3042\u308a\u3001\u305d\u308c\u305e\u308c\u5f37\u307f\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u81ea\u793e\u3067\u8a08\u6e2c\u30fb\u5206\u6790\u307e\u3067\u4e00\u8cab\u3057\u3066\u884c\u3044\u305f\u3044\u3001\u3042\u308b\u3044\u306f\u65bd\u7b56\u8a2d\u8a08\u304b\u3089\u652f\u63f4\u3057\u3066\u307b\u3057\u3044\u3068\u3044\u3063\u305f\u30cb\u30fc\u30ba\u306b\u5fdc\u3058\u3066\u9078\u3076\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>GMO TECH\u304c\u63d0\u4f9b\u3059\u308b\u300c<a href=\"https:\/\/seo-dash.net\/\">SEO Dash! byGMO<\/a>\u300d\u306f\u3001\u9806\u4f4d\u8a08\u6e2c\u3068\u65bd\u7b56\u652f\u63f4\u3092\u7d44\u307f\u5408\u308f\u305b\u305fSEO\u30c4\u30fc\u30eb\u30fb\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u30da\u30fc\u30b8\u306e\u5bfe\u5fdc\u7ba1\u7406\u3092\u542b\u3081\u3001PLP\u7ba1\u7406\u3084\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u5bfe\u7b56\u3092\u5b9f\u52d9\u30d9\u30fc\u30b9\u3067\u9032\u3081\u305f\u3044\u5834\u5408\u306e\u9078\u629e\u80a2\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>PLP\u5bfe\u7b56\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h2>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>PLP\u5bfe\u7b56\u306f\u300c\u7279\u5b9a\u2192\u30ab\u30cb\u30d0\u30ea\u78ba\u8a8d\u2192\u6700\u9069\u5316\u2192\u975ePLP\u8abf\u6574\u2192\u52b9\u679c\u6e2c\u5b9a\u300d\u306e\u6d41\u308c\u3067\u9032\u3081\u308b<\/li>\n<li>\u7740\u624b\u524d\u306b\u3001\u4ee5\u4e0b\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u3067\u629c\u3051\u6f0f\u308c\u3092\u78ba\u8a8d\u3059\u308b\u3068\u52b9\u7387\u7684<\/li>\n<li>\u4e00\u5ea6\u304d\u308a\u3067\u306a\u304f\u3001\u5b9a\u671f\u7684\u306b\u898b\u76f4\u3059\u3053\u3068\u3067\u72d9\u3063\u305f\u30da\u30fc\u30b8\u306e\u8868\u793a\u3092\u7dad\u6301\u3067\u304d\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>\u3053\u3053\u307e\u3067\u306e\u5185\u5bb9\u3092\u3001\u5b9f\u52d9\u3067\u4f7f\u3048\u308b\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u306b\u307e\u3068\u3081\u307e\u3059\u3002PLP\u5bfe\u7b56\u306b\u7740\u624b\u3059\u308b\u969b\u306e\u78ba\u8a8d\u7528\u3068\u3057\u3066\u6d3b\u7528\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul>\n\u25a1 \u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3054\u3068\u306b\u3001\u8868\u793a\u3055\u305b\u305f\u3044PLP\u30921\u30da\u30fc\u30b8\u306b\u5b9a\u3081\u3066\u3044\u308b<br \/>\n\u25a1 site:\u691c\u7d22\u3084Search Console\u3067\u3001\u540c\u4e00\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3092\u78ba\u8a8d\u3057\u305f<br \/>\n\u25a1 PLP\u304cGoogle\u306b\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092URL\u691c\u67fb\u30c4\u30fc\u30eb\u3067\u78ba\u8a8d\u3057\u305f<br \/>\n\u25a1 PLP\u306e\u30bf\u30a4\u30c8\u30eb\u306b\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u524d\u65b9\u914d\u7f6e\u3057\u300130\u301c40\u6587\u5b57\u7a0b\u5ea6\u306b\u6574\u3048\u305f<br \/>\n\u25a1 \u7af6\u5408\u4e0a\u4f4d\u30da\u30fc\u30b8\u3068\u6bd4\u8f03\u3057\u3001PLP\u306e\u691c\u7d22\u610f\u56f3\u306e\u5145\u8db3\u5ea6\u30fb\u72ec\u81ea\u6027\u30fbE-E-A-T\u3092\u898b\u76f4\u3057\u305f<br \/>\n\u25a1 \u95a2\u9023\u30da\u30fc\u30b8\u3084\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u304b\u3089PLP\u3078\u5185\u90e8\u30ea\u30f3\u30af\u3092\u96c6\u7d04\u3057\u305f<br \/>\n\u25a1 \u91cd\u8907\u3059\u308b\u975ePLP\u30da\u30fc\u30b8\u306f301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u307e\u305f\u306frel=&#8221;canonical&#8221;\u3067\u8a55\u4fa1\u3092\u96c6\u7d04\u3057\u305f<br \/>\n\u25a1 GA4\u3067PLP\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u7d99\u7d9a\u7684\u306b\u8a08\u6e2c\u3057\u3066\u3044\u308b<br \/>\n\u25a1 \u5b9a\u671f\u7684\u306b\u9806\u4f4d\u3068\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3092\u518d\u78ba\u8a8d\u3059\u308b\u904b\u7528\u3092\u6c7a\u3081\u305f\n<\/ul>\n<p>PLP\u7ba1\u7406\u306f\u4e00\u5ea6\u5bfe\u5fdc\u3057\u3066\u7d42\u308f\u308a\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002Google\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8ffd\u52a0\u306b\u3088\u3063\u3066\u3001\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u306f\u5909\u52d5\u3057\u307e\u3059\u3002\u5b9a\u671f\u7684\u306a\u898b\u76f4\u3057\u3092\u30eb\u30fc\u30c6\u30a3\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u3053\u3068\u3067\u3001\u72d9\u3063\u305f\u30da\u30fc\u30b8\u306e\u8868\u793a\u3092\u5b89\u5b9a\u3057\u3066\u7dad\u6301\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>PLP\u306fGoogle\u306e\u516c\u5f0f\u4ed5\u69d8\u3067\u306f\u306a\u304f\u3001SEO\u5b9f\u52d9\u4e0a\u306e\u7ba1\u7406\u6982\u5ff5\u3067\u3042\u308b<\/li>\n<li>PLP\u3068LP\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u95a2\u4fc2\u306a\u3069\u3001\u6df7\u540c\u3057\u3084\u3059\u3044\u70b9\u3092\u6574\u7406\u3057\u3066\u7406\u89e3\u3059\u308b<\/li>\n<li>\u30c4\u30fc\u30eb\u306f\u88dc\u52a9\u3067\u3042\u308a\u3001\u307e\u305a\u306f\u7121\u6599\u306eSearch Console\u304b\u3089\u59cb\u3081\u3089\u308c\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p><strong>Q. PLP\u306fGoogle\u306e\u516c\u5f0f\u306a\u4ed5\u7d44\u307f\u3067\u3059\u304b\uff1f<\/strong><br \/>\n\u3044\u3044\u3048\u3002SEO\u306b\u304a\u3051\u308bPLP\uff08Preferred Landing Page\uff09\u306f\u3001Google\u304c\u5b9a\u7fa9\u3057\u305f\u516c\u5f0f\u4ed5\u69d8\u3067\u306f\u306a\u304f\u3001SEO\u5b9f\u52d9\u3084SEO\u30c4\u30fc\u30eb\u306e\u904b\u7528\u306e\u306a\u304b\u3067\u4f7f\u308f\u308c\u3066\u304d\u305f\u7ba1\u7406\u4e0a\u306e\u8003\u3048\u65b9\u3067\u3059\u3002\u3069\u306e\u30da\u30fc\u30b8\u3092\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3059\u308b\u304b\u306fGoogle\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u5224\u65ad\u3059\u308b\u305f\u3081\u3001\u5b9f\u52d9\u8005\u306f\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u9078\u3070\u308c\u3084\u3059\u304f\u306a\u308b\u3088\u3046\u6700\u9069\u5316\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p><strong>Q. PLP\u3068LP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u306f\u4f55\u304c\u9055\u3044\u307e\u3059\u304b\uff1f<\/strong><br \/>\nLP\u306f\u5e83\u544a\u3084\u691c\u7d22\u304b\u3089\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u6700\u521d\u306b\u7740\u5730\u3059\u308b\u30da\u30fc\u30b8\u306e\u7dcf\u79f0\uff08\u72ed\u7fa9\u306b\u306fCV\u7372\u5f97\u7528\u306e\u5c02\u7528\u30da\u30fc\u30b8\uff09\u3092\u6307\u3057\u3001\u300c\u8a2a\u554f\u5f8c\u306e\u6210\u679c\u300d\u306b\u4e3b\u773c\u304c\u3042\u308a\u307e\u3059\u3002\u4e00\u65b9PLP\u306f\u300c\u305d\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u7d50\u679c\u306b\u512a\u5148\u7684\u306b\u51fa\u3057\u305f\u3044\u30da\u30fc\u30b8\u300d\u3092\u6307\u3057\u3001\u300c\u691c\u7d22\u7d50\u679c\u3067\u306e\u9732\u51fa\u300d\u306b\u4e3b\u773c\u304c\u3042\u308a\u307e\u3059\u3002\u4e21\u8005\u306f\u6392\u4ed6\u7684\u3067\u306f\u306a\u304f\u3001\u540c\u3058\u30da\u30fc\u30b8\u304cLP\u304b\u3064PLP\u3067\u3042\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><strong>Q. \u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068PLP\u306f\u3069\u3046\u95a2\u4fc2\u3057\u307e\u3059\u304b\uff1f<\/strong><br \/>\n\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u540c\u4e00\u30b5\u30a4\u30c8\u306e\u8907\u6570\u30da\u30fc\u30b8\u304c\u540c\u3058\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u8a55\u4fa1\u3092\u596a\u3044\u5408\u3046\u72b6\u614b\u3067\u3059\u3002\u3053\u308c\u304c\u8d77\u304d\u308b\u3068\u8a55\u4fa1\u304c\u5206\u6563\u3057\u3001\u672c\u6765PLP\u306b\u3057\u305f\u3044\u30da\u30fc\u30b8\u304c\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3092\u89e3\u6d88\u3057\u3066\u8a55\u4fa1\u3092PLP\u306b\u96c6\u7d04\u3059\u308b\u3053\u3068\u304c\u3001PLP\u7ba1\u7406\u306e\u4e2d\u5fc3\u7684\u306a\u4f5c\u696d\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>Q. PLP\u7ba1\u7406\u306b\u306f\u6709\u6599\u30c4\u30fc\u30eb\u304c\u5fc5\u9808\u3067\u3059\u304b\uff1f<\/strong><br \/>\n\u5fc5\u9808\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u7121\u6599\u306eGoogle Search Console\uff08\u691c\u7d22\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30fbURL\u691c\u67fb\u30fb\u30da\u30fc\u30b8\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u30ec\u30dd\u30fc\u30c8\uff09\u3068GA4\u3060\u3051\u3067\u3082\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u78ba\u8a8d\u3084\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u72b6\u6cc1\u306e\u628a\u63e1\u306f\u53ef\u80fd\u3067\u3059\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u6570\u3084\u30da\u30fc\u30b8\u6570\u304c\u5897\u3048\u3066\u624b\u4f5c\u696d\u304c\u96e3\u3057\u304f\u306a\u3063\u305f\u6bb5\u968e\u3067\u3001\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3084SEO\u7ba1\u7406\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u3092\u691c\u8a0e\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p><strong>Q. \u534a\u5c0e\u4f53\u3084EC\u306e\u300cPLP\u300d\u3068\u306f\u9055\u3046\u306e\u3067\u3059\u304b\uff1f<\/strong><br \/>\n\u306f\u3044\u3001\u307e\u3063\u305f\u304f\u5225\u306e\u610f\u5473\u3067\u3059\u3002\u534a\u5c0e\u4f53\u5206\u91ce\u306ePLP\u306f\u300cPanel Level Packaging\uff08\u30d1\u30cd\u30eb\u30ec\u30d9\u30eb\u30d1\u30c3\u30b1\u30fc\u30b8\u30f3\u30b0\uff09\u300d\u3068\u3044\u3046\u5f8c\u5de5\u7a0b\u306e\u5c01\u6b62\u6280\u8853\u3092\u6307\u3057\u307e\u3059\u3002EC\u30fb\u6d77\u5916SEO\u306e\u6587\u8108\u3067\u306f\u300cProduct Listing Page\uff08\u5546\u54c1\u4e00\u89a7\u30da\u30fc\u30b8\uff09\u300d\u3092\u6307\u3059\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u6271\u3046SEO\u306ePLP\u306f\u300cPreferred Landing Page\uff08\u512a\u5148\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u300d\u3067\u3042\u308a\u3001\u3053\u308c\u3089\u3068\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<blockquote>\n<p>\ud83d\udc49 \u3053\u306e\u30d1\u30fc\u30c8\u3092\u307e\u3068\u3081\u308b\u3068\uff01<\/p>\n<ul>\n<li>SEO\u306ePLP\u306f\u300c\u512a\u5148\u7684\u306b\u8868\u793a\u3055\u305b\u305f\u3044\u30da\u30fc\u30b8\u300d\u3092\u5b9a\u3081\u3001\u8a55\u4fa1\u3092\u96c6\u7d04\u3059\u308b\u7ba1\u7406\u624b\u6cd5<\/li>\n<li>\u6210\u5426\u3092\u5206\u3051\u308b\u306e\u306f\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u89e3\u6d88\u3068URL\u6b63\u898f\u5316<\/li>\n<li>\u307e\u305a\u306f\u7121\u6599\u30c4\u30fc\u30eb\u3067\u73fe\u72b6\u628a\u63e1\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5c02\u9580\u652f\u63f4\u3084\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b<\/li>\n<\/ul>\n<\/blockquote>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001SEO\u306b\u304a\u3051\u308bPLP\uff08Preferred Landing Page\uff1d\u512a\u5148\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002\u8981\u70b9\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>PLP\u306f\u3001\u7279\u5b9a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u512a\u5148\u8868\u793a\u3055\u305b\u305f\u3044\u81ea\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u3092\u6307\u3059\u3002\u534a\u5c0e\u4f53\uff08Panel Level Packaging\uff09\u3084EC\uff08Product Listing Page\uff09\u306e\u540c\u540d\u7570\u7fa9\u8a9e\u3068\u6df7\u540c\u3057\u306a\u3044\u3002<\/li>\n<li>\u9806\u4f4d\u304c\u9ad8\u304f\u3066\u3082\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u3068\u3001CTR\u30fb\u76f4\u5e30\u7387\u30fbCVR\u304c\u60aa\u5316\u3059\u308b\u3002\u3060\u304b\u3089\u3053\u305dPLP\u7ba1\u7406\u304c\u91cd\u8981\u306b\u306a\u308b\u3002<\/li>\n<li>\u6210\u5426\u3092\u5206\u3051\u308b\u6700\u5927\u306e\u8981\u56e0\u306f\u30ad\u30fc\u30ef\u30fc\u30c9\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3002site:\u691c\u7d22\u30fbSearch Console\u30fb\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3067\u78ba\u8a8d\u3057\u3001\u8a55\u4fa1\u3092PLP\u3078\u96c6\u7d04\u3059\u308b\u3002<\/li>\n<li>\u72d9\u3063\u305f\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u3068\u304d\u306f\u300c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u78ba\u8a8d \u2192 \u30b3\u30f3\u30c6\u30f3\u30c4\u6539\u5584 \u2192 URL\u6b63\u898f\u5316\u300d\u306e3\u30b9\u30c6\u30c3\u30d7\u3067\u5bfe\u51e6\u3059\u308b\u3002<\/li>\n<li>URL\u6b63\u898f\u5316\u306frel=&#8221;canonical&#8221;\u3084301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u304c\u57fa\u672c\u3002noindex\u306f\u8a55\u4fa1\u96c6\u7d04\u306e\u624b\u6bb5\u3068\u3057\u3066\u306f\u975e\u63a8\u5968\u3002<\/li>\n<li>\u307e\u305a\u306f\u7121\u6599\u306eSearch Console\u3068GA4\u3067\u73fe\u72b6\u3092\u628a\u63e1\u3057\u3001\u898f\u6a21\u306b\u5fdc\u3058\u3066\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3084\u5c02\u9580\u652f\u63f4\u3092\u6d3b\u7528\u3059\u308b\u3002<\/li>\n<\/ul>\n<p>PLP\u7ba1\u7406\u306f\u3001\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u3068\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u3092\u4e00\u81f4\u3055\u305b\u3001SEO\u306e\u6210\u679c\u3092\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u5b9f\u52d9\u3067\u3059\u3002\u81ea\u793e\u3067\u306e\u8a3a\u65ad\u3084\u8a2d\u8a08\u304c\u96e3\u3057\u3044\u5834\u5408\u306f\u3001GMO TECH\u306eSEO\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u300c<a href=\"https:\/\/seo-dash.net\/\">SEO Dash! byGMO<\/a>\u300d\u3082\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u8abf\u67fb\u304b\u3089PLP\u8a2d\u8a08\u307e\u3067\u3001\u5b9f\u52d9\u30d9\u30fc\u30b9\u3067\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u6b21\u306b\u8aad\u3080\u3079\u304d\u8a18\u4e8b<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/gmotech.jp\/semlabo\/webmarketing\/blog\/cannibalization\/\">\u30ab\u30cb\u30d0\u30ea\u3068\u306f\uff1f\u6982\u8981\u3084\u30c7\u30e1\u30ea\u30c3\u30c8\u3001\u6709\u52b9\u7684\u306b\u6d3b\u7528\u3059\u308b\u4e8b\u4f8b\u306a\u3069\u3092\u7d39\u4ecb<\/a><\/li>\n<li><a href=\"https:\/\/gmotech.jp\/semlabo\/seo\/blog\/canonical\/\">\u30ab\u30ce\u30cb\u30ab\u30eb\u3068\u306f\uff1f\u91cd\u8907URL\u3092\u6b63\u898f\u5316\u3059\u308b\u65b9\u6cd5\u3092\u89e3\u8aac<\/a><\/li>\n<li><a href=\"https:\/\/gmotech.jp\/semlabo\/seo\/blog\/what-is-google-search-console\/\">\u3010\u753b\u50cf\u4ed8\u304d\u3011Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u4f7f\u3044\u65b9\u30fb\u3067\u304d\u308b\u3053\u3068\u3092\u7d39\u4ecb<\/a><\/li>\n<li><a href=\"https:\/\/gmotech.jp\/semlabo\/seo\/blog\/search-query\/\">\u691c\u7d22\u30af\u30a8\u30ea\u3068\u306f\uff1f\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u306e\u9055\u3044\u304b\u3089\u5206\u6790\u30fb\u6d3b\u7528\u6cd5\u3001AI\u691c\u7d22\u6642\u4ee3\u307e\u3067\u5fb9\u5e95\u89e3\u8aac<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>PLP\uff08Preferred Landing Page\uff09\u3068\u306f\u3001\u512a\u5148\u7684\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u3053\u3068\u3067\u3059\u3002Web\u30b5\u30a4\u30c8\u3092\u516c\u958b\u3059\u308b\u3068\u610f\u56f3\u3057\u305f\u30da\u30fc\u30b8\uff08PLP\uff09\u304c\u8868\u793a\u3055\u308c\u308b\u3068\u8003\u3048\u304c\u3061\u3067\u3059\u304c\u3001\u5b9f\u969b\u306f\u8868\u793a\u3055\u308c\u306a\u3044\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u3082\u9069\u5207\u306a\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u3053\u3068\u306f\u30b9\u30c8\u30ec\u30b9\u3067\u3059\u3057\u3001\u96e2\u8131\u306e\u539f\u56e0\u306b\u306a\u308a\u307e\u3059\u3002\u30b5\u30a4\u30c8\u904b\u55b6\u8005\u306e\u6700\u7d42\u76ee\u7684\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u3059\u306e\u3067\u3001\u3053\u306ePLP\u7ba1\u7406\u304c\u5927\u5909\u91cd\u8981\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001PLP\u306e\u5b9a\u7fa9\u3084PLP\u3092\u9069\u5207\u306b\u8868\u793a\u3055\u305b\u308b\u305f\u3081\u306e\u5bfe\u7b56\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n","protected":false},"author":1,"featured_media":22203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo_blog"],"acf":[],"aioseo_notices":[],"views":9463,"jetpack_featured_media_url":"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2021\/08\/plp_eyecatch02.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts\/3878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/comments?post=3878"}],"version-history":[{"count":9,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts\/3878\/revisions"}],"predecessor-version":[{"id":22202,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts\/3878\/revisions\/22202"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/media\/22203"}],"wp:attachment":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/media?parent=3878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/categories?post=3878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/tags?post=3878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}