

{"id":6190,"date":"2022-02-04T18:34:33","date_gmt":"2022-02-04T09:34:33","guid":{"rendered":"https:\/\/gmotech.jp\/semlabo\/?p=6190"},"modified":"2023-01-16T17:06:03","modified_gmt":"2023-01-16T08:06:03","slug":"howto-instagram-ad","status":"publish","type":"post","link":"https:\/\/gmotech.jp\/semlabo\/webmarketing\/blog\/howto-instagram-ad\/","title":{"rendered":"Instagram\u5e83\u544a\u306e\u7279\u5fb4\u3084\u51fa\u3057\u65b9\u30fb\u8cbb\u7528\u307e\u3067\u57fa\u790e\u77e5\u8b58\u3092\u89e3\u8aac\uff01"},"content":{"rendered":"<h2>Instagram\u5e83\u544a\u3068\u306f\uff1f<\/h2>\n<p><em>\u300cInstagram\u5e83\u544a\u300d\u3068\u306f\u3001Instagram\u306b\u753b\u50cf\u3084\u52d5\u753b\u5f62\u5f0f\u3067\u51fa\u7a3f\u3059\u308b\u5e83\u544a\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/em><\/p>\n<p>\u4e00\u822c\u7684\u306aInstagram\u306e\u6295\u7a3f\u3068\u540c\u3058\u5f62\u5f0f\u3067\u306e\u5e83\u544a\u3068\u306a\u308b\u306e\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u306b\u3064\u304f\u3001\u3044\u308f\u3086\u308b\u300c\u30a4\u30f3\u30b9\u30bf\u6620\u3048\u300d\u3059\u308b\u753b\u50cf\u3084\u52d5\u753b\u3092\u5e83\u544a\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u4e00\u5c64\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u60f9\u304d\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5e83\u544a\u306b\u3088\u308a\u3001\u6295\u7a3f\u3057\u3066\u3044\u308b\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u5e83\u3081\u308b\u3053\u3068\u306f\u3082\u3061\u308d\u3093\u3001CTA\u30dc\u30bf\u30f3\u3092\u8a2d\u7f6e\u3059\u308b\u3053\u3068\u3067\u81ea\u793e\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u8a98\u5c0e\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<\/section>\n<section>\n<h2>Instagram\u5e83\u544a\u306e\u7279\u5fb4<\/h2>\n<p><span class=\"font01\">Instagram\u306f\u5168\u5e74\u4ee3\u3067\u306e\u5229\u7528\u7387\u304c42.3%\u3092\u8a87\u308bSNS\u3067\u3059\u3002\u7537\u6027\u306e\u5229\u7528\u7387\u306f35.3%\u3001\u5973\u6027\u306e\u5229\u7528\u7387\u306f49.4%\u3068\u3001\u4ed6\u306eSNS\u3068\u6bd4\u3079\u308b\u3068\u7537\u5973\u306e\u5229\u7528\u7387\u306e\u5dee\u304c\u5927\u304d\u3044\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<\/span><\/p>\n<p>10\u4ee3\u306e\u5229\u7528\u7387\u306f69.0%\u300120\u4ee3\u306e\u5229\u7528\u7387\u306f68.1\uff05\u3068\u82e5\u8005\u306e\u5229\u7528\u7387\u304c\u7279\u306b\u9ad8\u3044\u3067\u3059\u304c\u300130\u4ee3\u4ee5\u964d\u306e\u5229\u7528\u7387\u3082\u4ed6\u306eSNS\u3068\u540c\u7b49\u30ec\u30d9\u30eb\u3067\u3042\u308b\u305f\u3081\u3001\u5168\u5e74\u4ee3\u306b\u5bfe\u3057\u3066\u6709\u52b9\u3067\u3059\u3002<\/p>\n<p>\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3057\u3066\u306f\u3001\u767b\u9332\u3057\u3066\u3044\u308b\u5e74\u9f62\u3084\u6027\u5225\u3001\u4f4d\u7f6e\u60c5\u5831\u3001\u8208\u5473\u30fb\u95a2\u5fc3\u306a\u3069\u3092\u5229\u7528\u3057\u3066\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5e83\u544a\u3092\u51fa\u7a3f\u3067\u304d\u308bSNS\u306fInstagram\u3060\u3051\u3067\u306a\u304f\u3001Twitter\u3084Facebook\u306a\u3069\u3067\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>SNS\u306b\u3088\u3063\u3066\u30a2\u30af\u30c6\u30a3\u30d6\u30a2\u30ab\u30a6\u30f3\u30c8\u6570\u3084\u7537\u5973\u6bd4\u3001\u5e74\u9f62\u5c64\u304c\u9055\u3046\u305f\u3081\u3001\u8a34\u6c42\u5bfe\u8c61\u306b\u5408\u308f\u305b\u3066\u9069\u5207\u306aSNS\u3092\u9078\u3073\u3001\u3088\u308a\u9ad8\u3044\u5e83\u544a\u52b9\u679c\u3092\u5f97\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<section>\n<h3>Twitter\u5e83\u544a\u3068\u306e\u9055\u3044\t<\/h3>\n<p>Twitter\u5e83\u544a\u306f\u3001\u901a\u5e38\u306e\u6295\u7a3f\u65b9\u6cd5\u3067\u3042\u308b\u300c\u30c4\u30a4\u30fc\u30c8\u300d\u3068\u540c\u3058\u3088\u3046\u306a\u5f62\u5f0f\u3067\u5e83\u544a\u3092\u51fa\u3057\u307e\u3059\u3002\u5e83\u544a\u304c\u30ea\u30c4\u30a4\u30fc\u30c8\u3055\u308c\u308b\u3053\u3068\u3067\u591a\u304f\u306e\u4eba\u306e\u76ee\u306b\u3064\u304f\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001\u62e1\u6563\u3055\u308c\u308c\u3070\u3055\u308c\u308b\u307b\u3069\u9ad8\u3044\u52b9\u679c\u3092\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>Twitter\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u306f\u3001\u6307\u5b9a\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u691c\u7d22\u3057\u305f\u308a\u30c4\u30a4\u30fc\u30c8\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3048\u308b\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<p>\u5229\u7528\u7387\u306fInstagram\u3068\u4e26\u3093\u306742.3%\u3067\u3059\u3002<\/p>\n<p>\u7537\u5973\u6bd4\u306b\u5927\u304d\u306a\u9055\u3044\u306f\u306a\u304f\u3001Instagram\u3088\u308a\u308220\u4ee3\u306e\u5229\u7528\u7387\u304c\u9ad8\u3044\u306e\u304c\u5927\u304d\u306a\u7279\u5fb4\u3067\u3059\u3002\u53cd\u5bfe\u306b20\u4ee3\u4ee5\u5916\u306e\u5229\u7528\u7387\u306f\u3001\u5168\u5e74\u4ee3\u306b\u304a\u3044\u3066Instagram\u306e\u65b9\u304c\u9ad8\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>Facebook\u5e83\u544a\u3068\u306e\u9055\u3044<\/h3>\n<p>Facebook\u5e83\u544a\u3082\u4ed6\u306eSNS\u3068\u540c\u69d8\u306b\u3001\u901a\u5e38\u306e\u6295\u7a3f\u3068\u540c\u3058\u3088\u3046\u306a\u5f62\u5f0f\u3067\u5e83\u544a\u306e\u51fa\u7a3f\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>Instagram\u3068Facebook\u306f\u540c\u3058\u4f1a\u793e\u304c\u904b\u55b6\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3057\u3066\u306f\u540c\u3058\u3088\u3046\u306b\u3001\u5e74\u9f62\u3084\u6027\u5225\u3001\u4f4d\u7f6e\u60c5\u5831\u3001\u8208\u5473\u30fb\u95a2\u5fc3\u304b\u3089\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u5229\u7528\u7387\u306f31.9%\u3068\u3001Instagram\u3084Twitter\u306b\u6bd4\u3079\u308b\u3068\u4f4e\u3044\u3067\u3059\u304c\u3001\u7537\u5973\u6bd4\u306b\u5927\u304d\u306a\u5dee\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u7279\u306b10\u4ee3\u30fb20\u4ee3\u306e\u5229\u7528\u7387\u304c\u4f4e\u3044\u305f\u3081\u3001\u82e5\u8005\u306b\u5411\u3051\u305f\u3082\u306e\u3092\u5ba3\u4f1d\u3059\u308b\u5834\u5408\u306fInstagram\u306e\u65b9\u304c\u5411\u3044\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u4e00\u65b9\u3067\u300140\u4ee3\u4ee5\u964d\u306e\u5229\u7528\u7387\u306fFacebook\u306e\u65b9\u304c\u9ad8\u3044\u306e\u3067\u3001\u4e2d\u5e74\u5c64\u3092\u72d9\u3046\u969b\u306b\u9069\u3057\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>Instagram\u5e83\u544a\u306e\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p>Instagram\u5e83\u544a\u306e\u30e1\u30ea\u30c3\u30c8\u306f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0c4\u5e83\u544a<\/h3>\n<p>\u30d6\u30e9\u30f3\u30c9\u30b3\u30f3\u30c6\u30f3\u30c4\u5e83\u544a\u306f\u3001Instagram\u3067\u5f71\u97ff\u529b\u306e\u3042\u308b\u4eba\u3084\u56e3\u4f53\u3068\u9023\u643a\u3057\u3066\u3001\u6295\u7a3f\u3092\u901a\u3058\u3066\u5ba3\u4f1d\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u7c21\u5358\u306b\u8a00\u3048\u3070\u3001YouTube\u306e\u6848\u4ef6\u52d5\u753b\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u3082\u306e\u3068\u540c\u3058\u3067\u3059\u3002Instagram\u5185\u3067\u5f71\u97ff\u306e\u3042\u308b\u4eba\u7269\u304c\u60c5\u5831\u3092\u767a\u4fe1\u3057\u3066\u304f\u308c\u308b\u305f\u3081\u3001\u5e83\u544a\u306a\u3089\u3067\u306f\u306e\u5acc\u60aa\u611f\u304c\u5c11\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u306b\u7559\u307e\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<\/section>\n<\/section>\n<section>\n<h2>Instagram\u306e\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u7a2e\u985e<\/h2>\n<p>Instagram\u306e\u5e83\u544a\u306f\u3001\u57fa\u672c\u7684\u306a\u9759\u6b62\u753b\u3084\u52d5\u753b\u4ee5\u5916\u306b\u3082\u3055\u307e\u3056\u307e\u306a\u5f62\u5f0f\u3067\u6295\u7a3f\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u914d\u4fe1\u65b9\u6cd5\u306e\u4ed6\u306b\u3082\u3001\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u7a2e\u985e\u3092\u6b63\u3057\u304f\u9078\u3076\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>Instagram\u3067\u5e83\u544a\u3092\u51fa\u7a3f\u3059\u308b\u306a\u3089\u3001\u305d\u308c\u305e\u308c\u306e\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u7279\u5fb4\u3092\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<section>\n<h3>\u9759\u6b62\u753b\u5e83\u544a<\/h3>\n<p>\u3082\u3063\u3068\u3082\u4e00\u822c\u7684\u306a\u306e\u304c\u3001\u9759\u6b62\u753b\u5e83\u544a\u3067\u3059\u3002<\/p>\n<p>\u30d5\u30a3\u30fc\u30c9\u3067\u51fa\u7a3f\u3059\u308b\u5834\u5408\u306e\u30a2\u30b9\u30da\u30af\u30c8\u6bd4\u306f1:1\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3067\u51fa\u7a3f\u3059\u308b\u5834\u5408\u306f9:16\u304c\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3082\u3061\u308d\u3093\u30a2\u30b9\u30da\u30af\u30c8\u6bd41:1\u306e\u753b\u50cf\u3067\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u306b\u51fa\u7a3f\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u304c\u3001\u4f59\u767d\u304c\u751f\u307e\u308c\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u30d3\u30b8\u30e5\u30a2\u30eb\u9762\u3067\u30de\u30a4\u30ca\u30b9\u3068\u306a\u308b\u3053\u3068\u306f\u5426\u3081\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u8907\u6570\u306e\u914d\u4fe1\u65b9\u6cd5\u3067\u5e83\u544a\u3092\u51fa\u7a3f\u3059\u308b\u5834\u5408\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u753b\u50cf\u30b5\u30a4\u30ba\u3092\u7528\u610f\u3057\u3066\u304a\u304f\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>\u52d5\u753b\u5e83\u544a<\/h3>\n<p>Instagram\u3067\u306f\u3001\u52d5\u753b\u3067\u306e\u5e83\u544a\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30fc\u30eb\u3067\u306f15\u79d2\u304b\u308960\u79d2\u307e\u3067\u3001\u30d5\u30a3\u30fc\u30c9\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3067\u306f120\u79d2\u307e\u3067\u306e\u52d5\u753b\u3092\u51fa\u7a3f\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u9759\u6b62\u753b\u3060\u3051\u3067\u306f\u9b45\u529b\u3092\u4f1d\u3048\u304d\u308c\u306a\u3044\u3068\u304d\u306f\u3001\u52d5\u753b\u5e83\u544a\u3092\u5229\u7528\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>\u30ab\u30eb\u30fc\u30bb\u30eb\u5e83\u544a<\/h3>\n<p>\u30ab\u30eb\u30fc\u30bb\u30eb\u5e83\u544a\u306f\u30011\u56de\u306e\u5e83\u544a\u3067\u6700\u592710\u70b9\u307e\u3067\u306e\u753b\u50cf\u3084\u52d5\u753b\u3092\u8868\u793a\u3067\u304d\u307e\u3059\u3002\u30d5\u30a3\u30fc\u30c9\u3001\u3082\u3057\u304f\u306f\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u306b\u3066\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n<p>\u8907\u6570\u306e\u5546\u54c1\u3092\u7d39\u4ecb\u3057\u305f\u3044\u3068\u304d\u3084\u4e00\u3064\u306e\u5546\u54c1\u3092\u591a\u89d2\u7684\u306b\u7d39\u4ecb\u3057\u305f\u3044\u3068\u304d\u306f\u3001\u30ab\u30eb\u30fc\u30bb\u30eb\u5e83\u544a\u3067\u3088\u308a\u8a73\u7d30\u306b\u5ba3\u4f1d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u5e83\u544a<\/h3>\n<p>\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u5e83\u544a\u306f\u3001\u30d5\u30a3\u30fc\u30c9\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3067\u753b\u50cf\u30fb\u52d5\u753b\u3068\u3068\u3082\u306b\u5546\u54c1\u3092\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u306e\u3088\u3046\u306b\u7d39\u4ecb\u3067\u304d\u308b\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u30ab\u30d0\u30fc\u3068\u306a\u308b\u753b\u50cf\u30fb\u52d5\u753b\u30921\u70b9\u898b\u305b\u3001\u305d\u306e\u5f8c3\u70b9\u306e\u5546\u54c1\u753b\u50cf\u304c\u7d9a\u3051\u3066\u898b\u305b\u3089\u308c\u308b\u306e\u304c\u5927\u304d\u306a\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<p>\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u5e83\u544a\u3092\u30bf\u30c3\u30d7\u3059\u308b\u3068\u3001\u30a4\u30f3\u30b9\u30bf\u30f3\u30c8\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3068\u8a00\u308f\u308c\u308b\u5c02\u7528\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3078\u7d9a\u304f\u306e\u3067\u3001\u8208\u5473\u3092\u60f9\u3044\u3066\u8cfc\u5165\u610f\u6b32\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5e83\u544a<\/h3>\n<p>\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5e83\u544a\u306f\u3001\u753b\u50cf\u306b\u5546\u54c1\u306e\u5024\u6bb5\u3084\u540d\u79f0\u304c\u4ed8\u3051\u3089\u308c\u305f\u5546\u54c1\u30bf\u30b0\u3092\u8ffd\u52a0\u3057\u3066\u3001\u3088\u308a\u80fd\u52d5\u7684\u306b\u5546\u54c1\u7d39\u4ecb\u30da\u30fc\u30b8\u3078\u8a98\u5c0e\u3059\u308b\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306f\u753b\u50cf\u3092\u898b\u306a\u304c\u3089\u5546\u54c1\u306e\u8a73\u7d30\u3092\u305d\u306e\u5834\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u3088\u3046\u306a\u611f\u899a\u3067\u5546\u54c1\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>\u30a2\u30f3\u30b1\u30fc\u30c8\u5e83\u544a<\/h3>\n<p>\u30a2\u30f3\u30b1\u30fc\u30c8\u5e83\u544a\u306f\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3067\u5229\u7528\u3067\u304d\u308b\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>2\u629e\u3067\u8cea\u554f\u3092\u6295\u3052\u304b\u3051\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u56f3\u308c\u307e\u3059\u3002<\/p>\n<p>\u30a2\u30f3\u30b1\u30fc\u30c8\u5f62\u5f0f\u306a\u306e\u3067\u3001\u901a\u5e38\u306e\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3092\u4f7f\u3063\u305f\u5e83\u544a\u3088\u308a\u3082\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u8208\u5473\u3092\u6301\u3063\u3066\u3082\u3089\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3092\u63a2\u308c\u308b\u305f\u3081\u4e00\u77f3\u4e8c\u9ce5\u3067\u3059\u3002<\/p>\n<\/section>\n<\/section>\n<section>\n<h2>Instagram\u5e83\u544a\u306e\u51fa\u3057\u65b9\u3092\u89e3\u8aac<\/h2>\n<p>Instagram\u5e83\u544a\u306f\u3001Facebook\u304c\u904b\u55b6\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u5e83\u544a\u3092\u51fa\u3059\u306b\u306fFacebook\u306e\u30da\u30fc\u30b8\u3092\u4f7f\u3044\u307e\u3059\u3002<\/p>\n<p>Instagram\u306e\u9023\u643a\u3092\u884c\u3063\u305f\u308a\u30d3\u30b8\u30cd\u30b9\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u305f\u308a\u3068\u3001\u305d\u306e\u624b\u9806\u306f\u591a\u5c11\u8907\u96d1\u306a\u306e\u3067\u3001\u753b\u50cf\u3068\u4f75\u305b\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<section>\n<h3>STEP1.Facebook\u30fbInstagram\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u4f5c\u6210 <\/h3>\n<p>\n<img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2022\/02\/image1-1.png.webp\" alt=\"alt_text\">\n<\/p>\n<p>\u307e\u305a\u306fFacebook\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u4f5c\u6210\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>Instagram\u30a2\u30ab\u30a6\u30f3\u30c8\u306f\u5fc5\u9808\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u4e21\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u7d10\u3065\u3051\u3059\u308b\u3053\u3068\u3067\u3088\u308a\u5229\u7528\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002Instagram\u3067\u5e83\u544a\u3092\u51fa\u3059\u5834\u5408\u306f\u3001Facebook\u30fbInstagram\u4e21\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>STEP2.Facebook\u30da\u30fc\u30b8\u306e\u4f5c\u6210<\/h3>\n<p>\n<img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2022\/02\/image2-1.png.webp\" alt=\"alt_text\">\n<\/p>\n<p>\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u305f\u3089\u3001Facebook\u306e\u300c\u5e83\u544a\u30bb\u30f3\u30bf\u30fc\u300d\u306b\u3066Facebook\u30da\u30fc\u30b8\u306e\u4f5c\u6210\u3092\u3057\u307e\u3059\u3002<\/p>\n<p>Facebook\u30da\u30fc\u30b8\u3068\u306f\u3001Facebook\u306e\u30d3\u30b8\u30cd\u30b9\u5411\u3051\u306e\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002\u500b\u4eba\u3067\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u5834\u5408\u3067\u3082\u3001Facebook\u30da\u30fc\u30b8\u306e\u767b\u9332\u306f\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u30da\u30fc\u30b8\u540d\u3068\u30ab\u30c6\u30b4\u30ea\u3092\u8a2d\u5b9a\u3059\u308b\u3060\u3051\u3067\u3059\u3050\u306b\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>STEP3.\u30d3\u30b8\u30cd\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u304b\u3089\u30da\u30fc\u30b8\u3092\u8ffd\u52a0<\/h3>\n<p>\n<img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2022\/02\/image3-1.png.webp\" alt=\"alt_text\">\n<\/p>\n<p>\u7d9a\u3044\u3066\u3001\u30d3\u30b8\u30cd\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002\u30d3\u30b8\u30cd\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30a2\u30ab\u30a6\u30f3\u30c8\u3068\u306f\u3001Instagram\u3084Facebook\u30da\u30fc\u30b8\u306a\u3069\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4e00\u62ec\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n<p>\u30d3\u30b8\u30cd\u30b9\u3084\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u540d\u524d\u3001\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306a\u3069\u5fc5\u8981\u4e8b\u9805\u3092\u5165\u529b\u3059\u308b\u3060\u3051\u3067\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u5f8c\u3001\u300c\u30da\u30fc\u30b8\u3092\u8ffd\u52a0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068URL\u304c\u5165\u529b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3001\u5148\u307b\u3069\u4f5c\u6210\u3057\u305fFacebook\u30da\u30fc\u30b8\u306eURL\u3092\u5165\u529b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<section>\n<h3>STEP4.Instagram\u3068Facebook\u3092\u9023\u643a\u3059\u308b<\/h3>\n<p>\n<img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2022\/02\/image3-1.png.webp\" alt=\"alt_text\">\n<\/p>\n<p>\u7d9a\u3044\u3066\u3001Instagram\u3068Facebook\u306e\u9023\u643a\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u9023\u643a\u306e\u624b\u9806\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul class=\"style-decimal\">\n<li>\u30b9\u30de\u30db\u3067Instagram\u306b\u30ed\u30b0\u30a4\u30f3<\/li>\n<li>\u8a2d\u5b9a\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u304b\u3089\u300c\u30d7\u30ed\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u5207\u308a\u66ff\u3048\u308b\u300d\u3092\u30bf\u30c3\u30d7<\/li>\n<li>\u30d7\u30ed\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<li>\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u7de8\u96c6\u304b\u3089\u300c\u30da\u30fc\u30b8\u300d\u3092\u30bf\u30c3\u30d7<\/li>\n<li>\u65e2\u5b58\u30da\u30fc\u30b8\u306e\u30ea\u30f3\u30af\u304b\u3089Facebook\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30ed\u30b0\u30a4\u30f3\u3059\u308b<\/li>\n<\/ul>\n<p>\u3059\u3067\u306b\u30d7\u30ed\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u3066\u9023\u643a\u304c\u3067\u304d\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u4e0a\u8a18\u624b\u9806\u306f\u5fc5\u8981\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<\/section>\n<section>\n<h3>STEP5.Facebook\u306e\u5e83\u544a\u30bb\u30f3\u30bf\u30fc\u304b\u3089\u5e83\u544a\u3092\u4f5c\u6210<\/h3>\n<p>\n<img decoding=\"async\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2022\/02\/image5.png.webp\" alt=\"alt_text\">\n<\/p>\n<p>\u4ee5\u4e0a\u3067\u3001\u5e83\u544a\u4f5c\u6210\u306e\u524d\u6e96\u5099\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n<p>\u3042\u3068\u306fFacebook\u30da\u30fc\u30b8\u306e\u5e83\u544a\u30bb\u30f3\u30bf\u30fc\u300c\u5e83\u544a\u3092\u4f5c\u6210\u300d\u304b\u3089\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u65b9\u6cd5\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7a2e\u985e\u3001\u5a92\u4f53\u8cc7\u6599\u306a\u3069\u3092\u9078\u629e\u3057\u3066\u5e83\u544a\u3092\u4f5c\u6210\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n<\/section>\n<section>\n<h2>Instagram\u5e83\u544a\u306b\u304b\u304b\u308b\u8cbb\u7528<\/h2>\n<p>Instagram\u306e\u5e83\u544a\u63b2\u8f09\u306b\u306f\u3001\u4ee5\u4e0b\u306e4\u3064\u306e\u8ab2\u91d1\u5f62\u614b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>CPM\uff08Cost Per Mille\uff09<\/li>\n<li>CPC\uff08Cost Per Click\uff09<\/li>\n<li>CPI\uff08Cost Per Install\uff09<\/li>\n<li>CPV\uff08Cost Per View\uff09<\/li>\n<\/ul>\n<p>\u8ab2\u91d1\u5f62\u614b\u3054\u3068\u306b\u3001\u304b\u304b\u308b\u8cbb\u7528\u306f\u5927\u304d\u304f\u9055\u3044\u307e\u3059\u3002<\/p>\n<p>\u5ba3\u4f1d\u3059\u308b\u5546\u54c1\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u5408\u308f\u305b\u3066\u3001\u9069\u5207\u306a\u8ab2\u91d1\u5f62\u614b\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n<section>\n<h3>CPM\u306e\u5834\u5408\u306e\u8cbb\u7528\u611f<\/h3>\n<p>CPM\uff08Cost Per Mille\uff09\u306f\u3001\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u308b\u3054\u3068\u306b\u6599\u91d1\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>1,000\u56de\u8868\u793a\u30921\u30bb\u30c3\u30c8\u3068\u3057\u3066\u30011\u30bb\u30c3\u30c80.5\u301c1\u5186\u304c\u57fa\u672c\u7684\u306a\u6599\u91d1\u3067\u3059\u3002<\/p>\n<p>\u8868\u793a\u3055\u308c\u308b\u3060\u3051\u3067\u5e83\u544a\u306e\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u308b\u65b0\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u3092\u8a8d\u77e5\u3057\u3066\u3082\u3089\u3046\u969b\u306b\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>CPC\u306e\u5834\u5408\u306e\u8cbb\u7528\u611f<\/h3>\n<p>CPC\uff08Cost Per Click\uff09\u306f\u3001\u5e83\u544a\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u308b\u305f\u3073\u306b\u6599\u91d1\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u6599\u91d1\u306f1\u30af\u30ea\u30c3\u30af\u306740\u301c100\u5186\u3067\u3059\u3002<\/p>\n<p>\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u3066\u3082\u30af\u30ea\u30c3\u30af\u3055\u308c\u306a\u3044\u9650\u308a\u306f\u8cbb\u7528\u304c\u304b\u304b\u3089\u306a\u3044\u306e\u3067\u3001\u5e83\u544a\u3092\u7d4c\u7531\u3057\u3066\u81ea\u793e\u5546\u54c1\u3092\u8cfc\u5165\u3057\u3066\u307b\u3057\u3044\u969b\u306b\u5229\u7528\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>CPI\u306e\u5834\u5408\u306e\u8cbb\u7528\u611f<\/h3>\n<p>CPI\uff08Cost Per Install\uff09\u3067\u306f\u3001\u5e83\u544a\u306b\u51fa\u3057\u305f\u30a2\u30d7\u30ea\u304c\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u308b\u305f\u3073\u306b\u6599\u91d1\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u6599\u91d1\u306f1\u56de\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3054\u3068\u306b100\u301c150\u5186\u3067\u3059\u3002<\/p>\n<p>CPC\u3068\u540c\u3058\u3088\u3046\u306b\u3001\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3055\u308c\u306a\u3044\u9650\u308a\u306f\u8cbb\u7528\u304c\u304b\u304b\u3089\u306a\u3044\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u30011\u56de\u3054\u3068\u306e\u6599\u91d1\u304c\u9ad8\u3044\u305f\u3081\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5f8c\u306b\u30a2\u30d7\u30ea\u306e\u9b45\u529b\u3092\u611f\u3058\u3066\u3082\u3089\u3048\u306a\u3044\u3068\u5e83\u544a\u306e\u52b9\u679c\u306f\u5f97\u3089\u308c\u307e\u305b\u3093\u3002<\/p>\n<\/section>\n<section>\n<h3>CPV\u306e\u5834\u5408\u306e\u8cbb\u7528\u611f<\/h3>\n<p>CPV\uff08Cost Per View\uff09\u3067\u306f\u3001\u5e83\u544a\u306b\u51fa\u3057\u305f\u52d5\u753b\u304c1\u56de\u518d\u751f\u3055\u308c\u308b\u305f\u3073\u306b\u6599\u91d1\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u6599\u91d1\u306f1\u518d\u751f\u30674\u301c7\u5186\u3067\u3059\u3002<\/p>\n<p>10\u79d2\u4ee5\u4e0a\u306e\u52d5\u753b\u518d\u751f\u3001\u307e\u305f\u306f\u6700\u5f8c\u307e\u3067\u8996\u8074\u3055\u308c\u306a\u3051\u308c\u3070\u6599\u91d1\u306f\u767a\u751f\u3057\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u5e83\u544a\u8cbb\u5206\u306f\u78ba\u5b9f\u306b\u5e83\u544a\u306e\u5185\u5bb9\u3092\u4f1d\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001Instagram\u306e\u52d5\u753b\u5e83\u544a\u306f\u30b9\u30ad\u30c3\u30d7\u3055\u308c\u308b\u3053\u3068\u304c\u307b\u3068\u3093\u3069\u3067\u3059\u3002\u6700\u5f8c\u307e\u3067\u8996\u8074\u3057\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306a\u9b45\u529b\u306e\u3042\u308b\u52d5\u753b\u3067\u306a\u3051\u308c\u3070\u3001\u8a34\u6c42\u306e\u52b9\u679c\u306f\u8584\u3044\u3067\u3059\u3002<\/p>\n<\/section>\n<\/section>\n<section>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>Instagram\u306e\u5e83\u544a\u306f\u500b\u4eba\u3067\u3082\u7c21\u5358\u306b\u63b2\u8f09\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>Facebook\u306e\u5e83\u544a\u30bb\u30f3\u30bf\u30fc\u3067\u76ee\u6a19\u3092\u9078\u629e\u3057\u3001\u6d41\u308c\u306b\u6cbf\u3063\u3066\u81ea\u5206\u597d\u307f\u306b\u8a2d\u5b9a\u3059\u308b\u3060\u3051\u306a\u306e\u3067\u3001\u521d\u5fc3\u8005\u3067\u3082\u96e3\u3057\u3044\u3068\u611f\u3058\u308b\u3053\u3068\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5e83\u544a\u3067\u5927\u304d\u306a\u52b9\u679c\u3092\u5f97\u308b\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u3057\u3063\u304b\u308a\u3068\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>Instagram\u306f\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u7a2e\u985e\u304c\u5e45\u5e83\u3044\u306e\u3067\u3001\u3055\u307e\u3056\u307e\u306a\u3084\u308a\u65b9\u3092\u6a21\u7d22\u3057\u306a\u304c\u3089\u8a8d\u77e5\u5ea6\u30fb\u58f2\u308a\u4e0a\u3052\u306e\u30a2\u30c3\u30d7\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Instagram\u3067\u306f\u3001\u5199\u771f\u3084\u52d5\u753b\u5f62\u5f0f\u3067\u5e83\u544a\u3092\u51fa\u7a3f\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001Instagram\u306f\u4ed6\u306eSNS\u3068\u6bd4\u3079\u308b\u3068\u6b74\u53f2\u304c\u6d45\u3044\u305f\u3081\u300c\u3069\u3046\u3084\u3063\u3066\u5e83\u544a\u3092\u51fa\u3059\u306e\uff1f\u300d<\/p>\n<p>\u300c\u5e83\u544a\u8cbb\u7528\u306f\u3069\u308c\u304f\u3089\u3044\uff1f\u300d\u3068\u3044\u3063\u305f\u7591\u554f\u3092\u6301\u3064\u65b9\u304c\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u305d\u3053\u3067\u672c\u8a18\u4e8b\u3067\u306f\u3001Instagram\u306e\u5e83\u544a\u306e\u904b\u7528\u65b9\u6cd5\u3001\u6599\u91d1\u306a\u3069\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n","protected":false},"author":3,"featured_media":6227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[123],"tags":[50],"class_list":["post-6190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webmarketing_blog","tag-web_marketing"],"acf":[],"aioseo_notices":[],"views":1660,"jetpack_featured_media_url":"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2022\/02\/3e4eb6e056dba3ac1e447459029e6fb9.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts\/6190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/comments?post=6190"}],"version-history":[{"count":12,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts\/6190\/revisions"}],"predecessor-version":[{"id":6192,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/posts\/6190\/revisions\/6192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/media\/6227"}],"wp:attachment":[{"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/media?parent=6190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/categories?post=6190"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gmotech.jp\/semlabo\/wp-json\/wp\/v2\/tags?post=6190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}