{"id":779,"date":"2020-09-18T20:00:24","date_gmt":"2020-09-18T11:00:24","guid":{"rendered":"https:\/\/gmotech.jp\/semlabo\/?p=779"},"modified":"2023-04-17T15:58:43","modified_gmt":"2023-04-17T06:58:43","slug":"tracking_sdk","status":"publish","type":"post","link":"https:\/\/gmotech.jp\/semlabo\/affiliate\/blog\/tracking_sdk\/","title":{"rendered":"\u30a2\u30d7\u30ea\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u5fc5\u9808\u306e\u5e83\u544a\u8a08\u6e2cSDK\u3068\u306f\uff1f"},"content":{"rendered":"<section>\n<h2>\u5e83\u544a\u52b9\u679c\u8a08\u6e2cSDK\u3068\u306f<\/h2>\n<p>SDK\u3068\u306f\u300cSoftware Development Kit\u300d\u306e\u7565\u3067\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u958b\u767a\u30ad\u30c3\u30c8\u306e\u4e8b\u3067\u3059\u3002\u30a2\u30d7\u30ea\u306fWeb\u3068\u7570\u306a\u308a\u3001\u6d41\u5165\u5143\u306e\u5224\u5225\u306f\u3001\u4e00\u5ea6\u5404\u30b9\u30c8\u30a2\uff08\u4e3b\u306bAPP\u30de\u30fc\u30b1\u30c3\u30c8\u3001Google 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SDK\u306e\u9078\u5b9a\u306f\u614e\u91cd\u306b\uff01<\/h3>\n<p>SDK\u3092\u9078\u629e\u3059\u308b\u969b\u306f\u3001\u5404SDK\u306e\u6a5f\u80fd\u3084\u4fa1\u683c\u3092\u6bd4\u8f03\u3057\u3066\u614e\u91cd\u306b\u6c7a\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4e00\u756a\u306e\u7406\u7531\u3068\u3057\u3066\u306f\u3001\u79fb\u7ba1\u524d\u306e\u30c7\u30fc\u30bf\u3092\u5f15\u304d\u7d99\u3050\u3053\u3068\u306f\u96e3\u3057\u3044\u305f\u3081\u3001\u65b0\u3057\u3044SDK\u3092\u5c0e\u5165\u3057\u305f\u5834\u5408\u3001\u524d\u306e\u30c7\u30fc\u30bf\u306f\u30ea\u30bb\u30c3\u30c8\u3055\u308c\u3066\u3057\u307e\u3046\u305f\u3081\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30bb\u30c3\u30c8\u3055\u308c\u308b\u3068\u3001\u65e2\u306b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3082\u8d77\u52d5\u3057\u305f\u969b\u306b\u65b0\u898f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u3066\u3057\u307e\u3046\u306a\u3069\u3001\u5206\u6790\u306b\u5927\u304d\u306a\u5f71\u97ff\u304c\u51fa\u3066\u304d\u307e\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>\u30a2\u30d7\u30ea\u5185\u306bSDK\u3092\u5b9f\u88c5\u3059\u308b\uff01<\/h3>\n<p>\u30a2\u30d7\u30ea\u306e\u30bd\u30fc\u30b9\u30b3\u30fc\u30c9\u5185\u306b\u4f7f\u7528\u3059\u308b\u8a08\u6e2c\u30c4\u30fc\u30eb\u306eSDK\u3092\u5b9f\u88c5\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u8a73\u7d30\u306a\u624b\u9806\u306f\u5404SDK\u306e\u5c0e\u5165\u30de\u30cb\u30e5\u30a2\u30eb\u3092\u898b\u3066\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u304c\u3001\u30a8\u30f3\u30b8\u30cb\u30a2\u306b\u3088\u308b\u958b\u767a\u4f5c\u696d\u304c\u5fc5\u8981\u306a\u305f\u3081\u3001\u5341\u5206\u306a\u5b9f\u88c5\u30fb\u30c6\u30b9\u30c8\u671f\u9593\u3092\u7528\u610f\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u671b\u307e\u3057\u3044\u3067\u3059\u3002<\/p>\n<\/section>\n<section>\n<h3>\u8a08\u6e2c\u3059\u308b\u30a2\u30d7\u30ea\u5185\u30a4\u30d9\u30f3\u30c8\u3092\u6c7a\u5b9a\u3059\u308b<\/h3>\n<p>\u8a08\u6e2c\u3059\u308b\u30a4\u30d9\u30f3\u30c8\u3092\u4e8b\u524d\u306b\u5b9a\u7fa9\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u30a2\u30d7\u30ea\u306e\u5b9f\u88c5\u3092\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u300c\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u300d\u300c\u8d77\u52d5\uff08\u7d99\u7d9a\u7387\u96c6\u8a08\u306b\u5229\u7528\uff09\u300d\u300c\u8ab2\u91d1\u300d\u306a\u3069\u306f\u6a19\u6e96\u3067\u5099\u308f\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u30a2\u30d7\u30ea\u306b\u3088\u3063\u3066\u72ec\u81ea\u306e\u30a4\u30d9\u30f3\u30c8\u3092\u8a2d\u5b9a\u3057\u3001\u96c6\u8a08\u3092\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001EC\u30a2\u30d7\u30ea\u3067\u3042\u308c\u3070\u300c\u4f1a\u54e1\u767b\u9332\u300d\u300c\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0\u300d\u300c\u5546\u54c1\u8cfc\u5165\u300d\u306a\u3069\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u30b2\u30fc\u30e0\u3067\u3042\u308c\u3070\u3001\u300c\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u7a81\u7834\u300d\u300c\u30ec\u30d9\u30eb\u25cf\u25cf\u7a81\u7834\u300d\u306a\u3069\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u30a2\u30d7\u30ea\u306eKPI\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u6ce8\u610f\u70b9\u3068\u3057\u3066\u306f\u3001\u30a2\u30d7\u30ea\u30ea\u30ea\u30fc\u30b9\u524d\u306b\u5165\u5ff5\u306b\u8a2d\u8a08\u3057\u3001\u5b9f\u88c5\u3057\u3066\u304a\u304f\u3053\u3068\u3067\u3059\u3002\u5f8c\u304b\u3089\u30a2\u30d7\u30ea\u5185\u30a4\u30d9\u30f3\u30c8\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u304c\u3001\u8a2d\u5b9a\u524d\u306e\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u306e\u3067\u3001\u3067\u304d\u308b\u9650\u308a\u4e8b\u524d\u306b\u8a2d\u5b9a\u3057\u3066\u304a\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<\/section>\n<\/section>\n<section>\n<h2>\u304a\u3059\u3059\u3081\u306e\u5e83\u544a\u52b9\u679c\u8a08\u6e2cSDK<\/h2>\n<p>SDK\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u306f\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u304c\u3001\u300cAppsFlyer\u300d\u304b\u300cadjust\u300d\u306e\u3044\u305a\u308c\u304b\u3092\u9078\u629e\u3092\u3059\u308c\u3070\u826f\u3044\u304b\u3068\u601d\u308f\u308c\u307e\u3059\u3002\u3053\u306e2\u3064\u306f\u56fd\u5185\u5916\u3067\u3082\u5c0e\u5165\u30b7\u30a7\u30a2\u30922\u5206\u3057\u3066\u3044\u308b\u4e3b\u8981SDK\u3067\u3059\u3002<\/p>\n<p>\u57fa\u672c\u7684\u306a\u6a5f\u80fd\u306f\u3082\u3061\u308d\u3093\u3001\u4e3b\u8981\u306a\u5a92\u4f53\u3084\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30c4\u30fc\u30eb\u3068\u306e\u9023\u643a\u3082\u7db2\u7f85\u3057\u3066\u3044\u307e\u3059\u3002\u6d77\u5916\u88fd\u306e\u30c4\u30fc\u30eb\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u3001\u65e5\u672c\u8a9e\u306e\u30de\u30cb\u30e5\u30a2\u30eb\u3084\u30b5\u30dd\u30fc\u30c8\u4f53\u5236\u3082\u5145\u5b9f\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u5b89\u5fc3\u3057\u3066\u3054\u5229\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<section>\n<h3>AppsFlyer<\/h3>\n<p><img decoding=\"async\" class=\"alignleft wp-image-715\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/appsflyer-homepage-og-image.jpg\" alt=\"AppsFlyer\" width=\"908\" height=\"476\" srcset=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/appsflyer-homepage-og-image.jpg 756w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/appsflyer-homepage-og-image-300x158.jpg 300w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/appsflyer-homepage-og-image-768x403.jpg 768w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/appsflyer-homepage-og-image-1024x537.jpg 1024w\" sizes=\"(max-width: 908px) 100vw, 908px\" \/><br \/>\nAppsFlyer\uff08\u30a2\u30c3\u30d7\u30b9\u30d5\u30e9\u30a4\u30e4\u30fc\uff09\u306f\u30a4\u30b9\u30e9\u30a8\u30eb\u767a\u306e\u30a2\u30c9\u30c6\u30af\u4f01\u696d\u304c\u63d0\u4f9b\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002<\/p>\n<p>\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306f\u3001Android\u306774\uff05\u3001iOS\u306759\uff05\u306e\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u8a87\u308b\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3SDK\u3068\u3057\u3066\u7b2c1\u4f4d\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\uff08Mobbo2018\u5e74\u8abf\u67fb\uff09<\/p>\n<p>tiktok\u3084docomo\u3001\u305d\u306e\u4ed6\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u6709\u540d\u306a\u4f01\u696d\u306e\u30a2\u30d7\u30ea\u3067\u5229\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n<a href=\"https:\/\/www.appsflyer.com\/jp\/\" target=\"_blank\" rel=\"noopener noreferrer external nofollow\">https:\/\/www.appsflyer.com\/jp\/<\/a><\/p>\n<\/section>\n<section>\n<h3>Adjust<\/h3>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-714\" src=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/adjust_screenshot.png\" alt=\"adjust\" width=\"683\" height=\"369\" srcset=\"https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/adjust_screenshot.png 683w, https:\/\/gmotech.jp\/semlabo\/wp-content\/uploads\/2020\/09\/adjust_screenshot-300x162.png 300w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><br \/>\nAdjust\uff08\u30a2\u30b8\u30e3\u30b9\u30c8\uff09\u306f\u30c9\u30a4\u30c4\u767a\u306e\u30e2\u30d0\u30a4\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u5927\u304d\u306a\u7279\u5fb4\u3068\u3057\u3066\u306f\u3001\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d0\u30fc\u3092\u5229\u7528\u3057\u306a\u3044\u70b9\u3067\u3059\u3002<\/p>\n<p>\u7b2c\u4e09\u8005\u306b\u30c7\u30fc\u30bf\u3092\u9810\u3051\u305a\u306b\u81ea\u793e\u3067\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u306b\u53b3\u3057\u3044\u5927\u624b\u4f01\u696d\u306e\u5229\u7528\u3082\u591a\u3044\u3088\u3046\u3067\u3059\u3002<\/p>\n<p>\u30e4\u30d5\u30fc\u30b8\u30e3\u30d1\u30f3\u3001\u697d\u5929\u3001\u30ea\u30af\u30eb\u30fc\u30c8\u3001\u30c9\u30b3\u30e2\u3001KDDI\u3001\u30bd\u30d5\u30c8\u30d0\u30f3\u30af\u3001\u30b5\u30a4\u30d0\u30fc\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3001DeNA\u3001LINE\u3001\u4efb\u5929\u5802\u3001\u30e1\u30eb\u30ab\u30ea\u306a\u3069\u304c\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u25bc\u305d\u306e\u4ed6\u306e\u7279\u5fb4<\/p>\n<ul>\n<li>\u65e5\u672c\u8a9e\u306e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3001\u30b5\u30dd\u30fc\u30c8\u4f53\u5236\u304c\u5145\u5b9f<\/li>\n<li>\u30c9\u30eb\u3067\u306f\u306a\u304f\u3001\u5186\u5efa\u3066\u306e\u652f\u6255\u3044\u3082\u53ef\u80fd\u306a\u305f\u3081\u3001\u70ba\u66ff\u306e\u5f71\u97ff\u3092\u53d7\u3051\u305a\u306b\u5229\u7528\u304c\u53ef\u80fd<\/li>\n<li>\u30d3\u30c7\u30aa\u30ea\u30b5\u30fc\u30c1\u793e\u3068\u552f\u4e00\u5354\u696d\u3057\u305f\u5730\u4e0a\u6d3e\u30c6\u30ec\u30d3CM\u306e\u52b9\u679c\u6e2c\u5b9a\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.adjust.com\/ja\/\" target=\"_blank\" rel=\"noopener noreferrer external nofollow\">https:\/\/www.adjust.com\/ja\/<\/a><\/p>\n<\/section>\n<p>SDK\u3084\u30a2\u30d7\u30ea\u5e83\u544a\u306b\u3064\u3044\u3066\u306e\u3054\u76f8\u8ac7\u3084\u3054\u8cea\u554f\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001\u4e0b\u8a18\u3088\u308a\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u307e\u305b\u3002<\/p>\n<\/section>\n<p style=\"text-align: center;\"><a style=\"display: inline-block; padding: 15px 30px; background-color: #f76263; color: #fff; border-radius: 30px; text-align: center; font-size: 18px; font-weight: bold; text-decoration: none;\" 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